~ FORTV FIFTH
/,-/ t . ,
crers " -
-pow WOLL) .
JULV . 4,S,6
Flagstaff ,.ubIc library
What •IS Pow Wow?
Traditionally, a Pow Wow is a gathering of the tribes,
and the Flagstaff All-Indian Pow Wow is just that, bringing
together Indian peoples from throughout the American west
for three days of festivities--parades, rodeos, and night
ceremonial dances--over the Fourth of July weekend. Only
Indians may participate in Pow Wow events, but non-Indians,
of course, are welcome as spectators.
The Flagstaff All-Indian Pow Wow is staged by Pow Wow,
Inc., Box 426, Flagstaff, Arizona 86001,anon-profitcorporation
whose sole purpose is to put on the Pow Wow. Its board
of directors, which includes seven Indian members, is drawn
from a broad spectrum of the community. Its members serve
entirely without remuneration. .
.. Pow Wow, Inc., wishes to thank a host of individuals
and organizations in Flagstaff for their active cooperation
and work in putting together and running this year's shows -too
many to list them all here. But without the help of these
people and groups, the 1974 Pow Wow would not have been
Pow WOW Board of . Directors:
Don Avery '
. Harry Biller
. Sturgeon Cromer
Bill �� Hanson
Franklin Kahn, Navajo
Milo Kalectaca, Hopi
Edwin La~rence, Sioux
Ben Nuvumsa, Hopi
Dale Singer, Navajo.
Judson Tonemah, Kiowa
Roger Wilson, Navajo
Andy Wolf (President)
The Pow Wow parades start promptly at 11 a.m.-each day,
forming at Birch avenue and Sitgreaves street, preceding east
on .Birch to North San Francisco street, south on San
Francisco to Aspen avenue, and west on Aspen to the Emerson
School. The parades are brilliant spectacles, with ceremonial
dance teams performing at many points along the
two-mile route; rodeo performers and brightly-dressed Indian
girls on horseback; and the top Indian bands of the Southwest.
The rodeo performances begin 'at 1 :30 p.m. each day in
the Pow Wow arena in City Park, on the western edge of the
city and only a few blocks from downtown Flagstaff. More
than 300 Indian cowboys are competing for some $15,000
in prize money in the full range of rodeo events, as well as
in wild cow milking contests, wild horse races, colt scrambles
and other unusual events. The Pow Wow's "most beautiful
. Indian maiden" and "most beautiful Indian baby" contests are
also held during the rodeos.
Beginning at deep dusk each night of the Pow Wow, huge
pinelog fires flare in the hushed Pow Wow arena as dancers
. from more than a dozen Indian tribes perform authentic
rituals and social dances, some of which were old when
Columbus set sail for the New World. Some 20 separate
dances are performed each night, and more than 50 different
ceremonials can be seen during the three nights of
the Pow Wow.
The Pow Wow Encampment, one of the most interesting
: gatherings in the west, grows around the Pow Wow arena,
with the first Indians arriving many days before the Pow
. Wow starts. The scene is one of bewildering variety and
. the old and new ways of Indian life are blended. Many of the
Indian visitors set up booths to show their authentic jewelry
and other arts and crafts to potential buyers, Indian and nonIndian
Here Comes The Parade!
The most colorful free show in the entire Southwest!
Through 44 past Pow · Wows, hundreds of thousands of
Pow Wow visitors have given that verdict on the annual
Flagstaff All-Indian Pow Wow parades which stepoffpromptly
at 11 a.m. each day from west Aspen avenue and Sitgraves
street, at the Emerson School and dances east on Aspen, north
on San Francisco, and west on Birch avenue back to the
At each Pow Wow, thousands line these downtown streets
to view this brilliant panorama of the American Indian as the
paraders dance, prance, chant and shout their way through the
city, providing a kaleidoscopic preview of things to come.
For the parades set the pattern, the convivial tone for all
. other Pow Wow events.
Brightly painted and garbed Indian dancers highlight
the line of march, pausing frequently at intersections and
other vantage points to give spectators a sample of the
ritual s they will perform that night at the Pow Wow ceremonial
dances and, incidentally, to provide photographers
with prime opportunities for pictures. Interspersed among
the dancers are ranks of tough, happy-go-lucky Indian
cowboys sitting nonchalantly astride their ponies and proudly
displaying th~ numbers under which they will compete in
the Pow Wow rodeos.
No parade, of course, is a parade without a band, and
in the Pow Wow parades, the insistent beat of tom-toms
mingles with stirring martial music played by some of the
finest all-Indian brass bands in the west.
As befits a Fourth of July celebration, a color guard
bearing the American flag leads the march. Some of the
loveliest Indian beauties--Miss Indian America, Miss Indian
Arizona and the Pow Wow's own talented Princess--follow
the flag, along with some of the venerable Indian sages
and headmen who have attended the Pow Wow for many
When the word goes 'round, "Here comes the parade!
the Flagstaff All-Indian Pow Wow is on!
SERVING FLAGSTAFF SINCE 1917
WITH ALL YOUR NEEDS IN QUALrTY FASHION APPAREL FOR
THE FAMIL Y AND HOME FURNISHINGS
120 North Leroux in Downtown Flagstaff
Open Monday through Saturday 9:30 to 6
Except Friday nights until 9 p.m.
Free Roof-top Parking
A Rollickin' Rodeo
At a Pow Wow rodeo, expect
For the rodeo sessions that
begin each afternoon at
1 :~O p.m. in the City Park Pow
Wow arena are unusual, to say
the least, in that they combine
some solid riding, roping and
"cowrassling" with the thrills,
suspense, surprise and laughter
of a three-ring circus.
Many of the more than 300
Indian cowboys competing are
amateurs who know something
about the skill s involved in
punching cow s, but who don't
make their living riding the
range. The Pow Wow rodeos,
thus, give these "cowpokes"
a chance to keep their hand
in, and to win some money and
prizes to boot.
The Pow Wow rodeos offer
not only the usual rodeo fare ·
of bronc riding, bulldogging,
steer riding, calf roping and
team tying, but such exciting
events as wild cow milking
contests, wild horse races, ,..
colt and calf scrambles for
Indian youngsters and, particularly
popular with PowWow
crowds, barrel racing for young
Some $15,000 in prize money
is up for grabs at the rodeos,
and in the past on occasion, an
Indian cowboy has collected $1,
000 or more in "day money"
for scoring points in the various
The rodeo sessions also include
contests to select the most
beautiful Indian maiden and the
most beautiful Indian baby -choice
that are made-not by the •
rodeo crowd through their applause
for their favorite.
The Pow Wow rodeos are ~
fast-paced and professionally
run, but in the nature of things,
unscheduled events, usually ..
hilarious, are a rule, and the
spectator is advi sed to pay
~ close attention to the proceed-ings.
What's happening in the
arena isn't always on the pro- i
SHOP IN ·FLAGSTAFF'S. LARGEST,
MOST COMPLETE SHOPPING CENTER
MORE THAN SIXTY STORES
TO SERVE YOUR EVERY NEED
NEVER A TRAFFIC PROBLEM - PLENTY OF
FREE PARKING WHILE YOU SHOP UNDER THE
PINES IN THE COOL MALL ....
4th Street and 7th Avenue
(Just North of U.S. 66)
· the Pow Wow
~ .. SH'OPPING CENTER
Flagstaffs One-Stop Center
Yellow Front Plaza Pharmacy
t- -. Bushey; s BQo,tery Fabrific Fabrics
Plaza Cleaning Center Fireside Pets
Daisee Maze - Kinder Haus
. ~ . Plaza Pizza Parlor and Tap Room The' Good Ship Lollipop 4
T.G. & Y. Co~rdi ally Yours,
~ t ~
A.J. Bayless Hallmark Cards
1\..1?a~p!!~ I -01
. - ... FREE PARKING FOR -'ToGrand ~ Canyon & >- 4b-~
OVER 500 CAR~ !
~ ~ p
Santa Fe (U. S. 66)
The Pow Wow 'Bazaar'
During the Pow Wow, thousands of Indians temporarily
swell Flagstaff s population, and most of them converge
on the colorful, traditional, Pow Wow encampment. The
center of thi s area, along Park road just west of the City
Park Pow Wow arena takes on all the aspects of a teeming
oriental bazaar, and in fact it serves a somewhat similar
function. For it provides a major," once-a-year outlet for
Indian artists and craftsmen to market their own work
directly while also providing a prime source of authentic
Indian jewelry, weaving, basketry, pottery and other handicrafts.
Competition between the artisans is friendly but nevertheless
keen. The Indians themselves are avid shoppers
for there are finely-fashioned items available at this Pow
Wow "bazaar" that have always been of high intrinsic value
to the Indian, and only recently have become much- soughtafter
pieces by non-Indians as well. Bargaining for a
particularly desired turquoise bracelet or "squash blossom"
necklace can be fascinating and will require some skill,
but browsing through the many booths can also be fun as
well as educational.
A number of the booths serve traditional Indian food
dishes and these, as well as their personnel, have been
approved by the Coconino County Health Department.
The Night Ceremonials
The Night Ceremonial Dances are the most dramatic
and impressive of all Pow Wow events. Each night's program
opens with a ceremonial blessing by a well-known
shaman or medicine man, followed by the "Gathering of the
Tribes," a panoramic profusion of color, motion and sound
as the dance teams enter the fire-lighted dance arena at
the City Park Pow Wow grounds.
A quiet, tasteful commentary backgrounds each dance for
the spectators. A typical Night Cer'emonial program might
include a San Juan Deer Dance, a Kiowa Blackfood Society
Dance, the Navajo Corn, Feather, Fire, and Yei-Bei-Chei
Dances, the Hopi Butterfly Dance, a Taos War Dance, a
Jemez Eagle Dance, a Laguna Buffalo Dance, the Cheyenne
Scalp Dance, the Apache Crown (or "Devil ") Dance, and the
Aztec Fire Ritual. Each night's program ends with a joyous,
all-tribes Round Dance.
The Pow Wow asks spectators to remember that some of
the rituals they are seeing are of deep importance to the
performers. This is the major reason why flash photographs
are not allowed during the Ceremonials, along with the fact
that the flare of flashbulbs may interfere with others'
enjoyment of the dances. The Pow Wow also notes that
spectators cannot be allowed in the arena itself before, or
after the ceremonials.
Depend upon Babbitt's where we have been
serving Northern Arizona with qual ity service
and merchandise since 1889.
~ FIRST '=' PLACE
~I\ Jrd Winner
Department Stores in
Grand Canyon, Page
Williams. . . . .
and soon in
The Hopi Show
One of the fine, parallel traditions of the
Flagstaff All-Indian Pow Wow is the Museum
of Northern Arizona's annual Hopi Craftsman
Show, now in its 41st year.
Thi s year the popular show is being held
Thursday through Sunday, July 4- 7, from
9 a.m. to 5 p.m. daily at the Museum,
located on the west side of Fort Valley
road (U.S. Highway 180) two miles north of
More than 1,200 items of Hopi arts and
crafts will be on view and on sale at the
show at prices set by the Hopi artisans themselves,
and a number of well-known Hopi
artists and craftsmen will be on hand during
the show to demonstrate the technique of
weaving, basketry, embroidery and silver-smithing.
Through the years, the Hopi Craftsman
Show has been instrumental in encouraging the
Hopi to continue to produce their traditional
arts and crafts, and to preserve and perpetuate
the distinctive styles and skills that
were already ancient when the first nonIndians
entered the Southwest. There is no
admission charged for the Hopi Craftsman
Three weeks after the end of the Hopi
Show, th.e Museum will present its annual
Navajo Craftsman Show, which will run
from Sunday, July 28, through Sunday, Aug. 4,
with daily hours from 9 a.m. to 5 p.m.
As in the case of the Hopi Show, the
Navajo Craftsman Show will display the '
finest contemporary Navajo arts and crafts
with the items being for sale 'l-t prices set
by the Navajo artisans themselves. And
again, eminent Navajo arti sts and craftsmen
will be on hand to demonstrate such
traditional skills as silver-smithing, rug
weaving and sandpainting.
Visitors & Participants
.)- ~ 45th SouthtlJest All-Indian
~ POW WOW
.. Flagstaff Downtown Business Association
After the 111111111 ~~Iil]~ijl~~~ 11~1~lilll~I~II~ljl ~IIIIIIIIIII 5605 9100 082 855 7
After the Pow Wow is over,
Pow Wow visitors will find much
to do in the Flagstaff area this
summer. Grand Canyon and
P.etrified Forest National
Parks, as well as no less than
11 national monument s, are
within a few ho"urs' drive of the
city, as is some of America.' s
most spectacular scenery-Oak
Creek Canyon, the Verde
Valley, the Painted Desert, the
Hopi Mesas and the sprawling
On a more formal basis, a
number ' of major events have
been scheduled,. topped by the.
9th annual. Flagstaff Summer
Festival, July 5 through Aug. 10
the Southwest's largest cultura
festival of music and fine arts.
This year the Festival will
feature a variety of programs,
including full symphony and
chamber orchestra concerts
conducted by Izler Solomon of
the Indianapolis Symphony,-with ...,
such renowed soloists as 'cel-list
Zara Nelsova, pianist Grant .
Johannesen, violini st .Eudice <Shapiro
and guitarist Michael
Long. The program ' al so is
highlighted by performances of iii> ,
two' plays by Sir Michael Red-
. grave and the Royal 'Shakes- ~' .
peare Co., by performanCes' by
Frances .and 'Wayne Ward in
"The Four Poster,". by panto- •
mimist Geoffrey Holder, and by
the 5.by 2 Dance Company. The
·Preservation Hall Jazz Band y
'will play July 14, and many
other musical programs, art
shows and film classic show- L
ings are set.
Other lJPcoming events include
' the Mormon Pioneer Days •
celebration July 26-27 at Ft.
Tuthill south of Flagstaff; the
Flagstaff Square Dance Festi- · ..
val Aug. 2, the Appaloosa Horse
Show Aug. 3 -4 and the Coconino r
Guidance Clinic Horse Show
Aug. 9-11·, also at Ft. Tuthill.
Summer activity ends with ' i
the Coconino County Fair at .
Ft. Tuthill Aug. 16-18, and the
Northern Arizona Rodeo As- (
sociation's IRA-RCA Rodeo, .
again at Tuthill, Aug. 23-25. .
The Flagstaff Chamber of ~
Commerce has detail s on all
these events, as well as on tours r
of the northern Arizona area. •
Click tabs to swap between content that is broken into logical sections.
The copyright law of the United States (Title 17, United States Code) governs the making of photocopies or other reproductions of copyright material. Under certain conditions specified in the law, libraries and archives are authorized to furnish a photocopy or other reproduction. One of these specific conditions is that the photocopy or reproduction is not to be "used for any purpose other than private study, scholarship, or research." If a user makes a request for, or later uses, a photocopy or reproduction for purposes in excess of "fair use" that use may be liable for copyright infringement. Notice: The copyright law of the U.S. (Title 17, U.S. Code) governs the printing of digital material that is copyrighted. The person receiving this material is liable for any copyright infringement.