Thunderbird Magazine, Volume 49, Number 1 1994

              The American
Graduate
School oJ
International -
Management -
Volume XLIX,
Number 1
1994
Passport to the
21stCentmy
• Global
Infonnation
Superhighway
•
1993-94 t
':\
TABLE OF CONTENTS
3 Grand Opening Celebration
4 Trustee Profile
Merle A. Hinrichs
6 Passport to the 21st Century:
Merle A. Hinrichs International
Business Injmmation Centre
10 Riding the Globallnfonnation
Superhighway:
T'birds discuss what it is,
how it works, who wiU
control it, and what it
wiU become.
14 Privatization in Russia
Thunderbird develops business
centers.
16 Campus News
20 Network
25 Updates
38 Book Reviews
39 Letters
41 1993-94 Arumal Report
On the cover: Early m<Jm'ing sun
highlights the m'chitecture ojthe
Merle A. Hinrichs International Business
Information Centre.
Photo by Bill Timmerman.
Thunderbird Magazine
Volume XLIX, Issue 1
1994
A publication of the
Alumni Relations Office of
The American Graduate
School of International
Management, 15249 N. 59th
Avenue, Glendale, AZ
853()6.6()06 (602) 978-7135
TELEX l87l23
FAX (602) 978-8238
Assistant Vice President for
Conunwtication and EditOl:
Nelda S. Crowell
Managing Editor:
Karen Enyedy Bremtig
Contlibuting Editor:
Pam SelthWl
Contlibuting Writer:
Susana Howell
Commwtication Secretary:
Gwen Swanson
Editorial and Production
Assistant
Andrew Sagartz
Design:
Pat Kenny Graphic Design
Director of Alumni
Relations and Publisher:
Bobbie M. Boyd
Assistant Director
of Alumni Relations:
Michelle Olson
Alumni Relations Staff:
Advertising Director:
Janet M. Mueller
Jane Kidney
Secretary
Helen Grassbaugh
ReceptiOltist
Ruth E. Thompson
AdnliJtistl'ative Assistant
Cindy Hepburn
Administrative Assistant
Donna Cleland
Data Base Administrator
Lucille Censoprano
Data Entry Clerk
Subntissions may be sent elec­tronically
to Nelda S. Crowell,
Editor, through the Internet:
crowell@mhs.t-bird.eduor
tlu'ough the CompuServe T'bird
Fomm: 72662,3422.
Thunderbird Alumni
Association 1994-95
Board of Directors
and Officers
Chairman of the Board
Stephen K Orr '79
President
Ii. Gene Wick '60
Vice Presidents
Michael Dillon '78
Maarten Fleurke '79
1110mas D. Hobson '79
LindaJ. Magoon '84
Secretary
Bobbie M. Boyd
Ex Officio Members
Roy A Herberger, Jr.
John E. Berndt
Board Members
JolUl C. Cook '79
George T. DeBakey '73
Michael T. Dillon '78
Webb F. Elkins '63
McDiamtid R. Messenger '72
Carolyn Polson O'Malley '70
Joseph A O'Neill '80
Richard E. Ragsdale '67
Mike A Santellanes, Sr. '60
Martin E. Susz '79
Martha S. Van Gelder '88
Daniel D. Witcher '50
Honorary Board Members:
Joseph M. Klein '47
Thunderbird, The American
Graduate School of International
Management, is comntitted to
non-discriminatory practices in
employment, admissions, and
educational progTanlS and activi­ties.
TIlUnderbird is an equal
opportwtity, affirmative action
employer that complies with
applicable federal, state and
local laws, statutes, orders and
regulations prohibiting discrimi­nation
on the basis of race,
color, religion, national odgin,
sex, age, disability and veteran
status.
When you move overseas, it's reassuring
to be spoken to in English.
Whether you go to Europe, Latin America
or the Pacific Rim, the language you hear
may all be the same-foreign. That's why
AlU personal insurance policies are written
in English. We're a member division of
American International Group, Inc., which
has offices in l30 countries and jurisdictions.
And although we have an understanding of
each market, our service staff speaks English
and premiums are payable in U.S. dollars.
We offer a variety of products, from auto
insurance to health/accident and property
coverage, that will give you peace of mind when
you relocate overseas. Call1-800-343-S761
and speak with an AIU customer service
representative. Because although you may be
moving to another country, your insurance
needs don't have to be alien.
I1BJ World leaders in insurance and financial services.
American International Underwriters-a member division of American International Group, Inc.
505 Carr Road R23-7A, Wilmington, DE 19809· Phone: (302) 761-3 107 . Fax: (302) 761-3302
RTICIPATION
HAS ITS
REWARDS
GLeBAL
PRODUCTION
\'1(,'ulU.\COOt'U.
rllltuIlGuu: ... n
Act now, and you can be a part of
the exciting things that are hap­pening
at Thunderbird. The 100%
campaign is a chance for everyone
to participate in the School's chal­lenging
new projects, including the
Merle A Hinrichs International
Business Information Centre
(lBIC). In appreciation for joining
the hundreds of alumni who have
already given, you will receive one
of the following:
$150 or more Colotful flag pen with the
Thunderbird logo
$ 50 to $149 Business card holder embossed
with the School seal
$ 25 to $49 100% Participation Campaign pin
Huny! If you contribute $500 or more to the
mIC, there is still time to bave your name on
the donor plaque in this beautiful new building.
To contribute, just send in the donor card you
recently received in the mail, or send a fax with
your pledge to (602) 97~8238.
(Left) Steve Orr '79,
chairman of the Thun­derbird
Alumni Associa­tion,
served as master of
ceremonies for the IBIC
dedication.
(Center) President
Herberger presents
Merle Hinrichs '65 with
a Thunderbird Kachina
in recognition of his
service to Thunderbird
as the major donor for
the IBIC, as well as his
service on the Thunder­bird
Board of Trustees.
(Right) John Berndt,
chairman of the Thun­derbird
Board of
Trustees and President
of New Business Services
for AT&T, speaks about
the importance of tech­nology
in the new IBIe.
IDle dedication draws crowd of 2,000
(Below) The
parade of flags
provided a colorful
backdrop for the
IBIC dedication
ceremonies, which
featured fireworks,
three bands, video
on a giant multi­media
screen,
four searchlights
scanning the skies,
and numerous
high-tech
demonstrations.
(Right) Lora Jeanne
Wheeler, Thunder­bird
librarian from
1953 to 1988, was
an honored guest
at the dedication
ofthe new facility.
Lisa and Roy Pringle
(,91) enjoy the Global
Factoid Hunt, designed
to help participants
use databases, online
services, and video
capabilities.
Participating in the
ribbon-cutting cere­monies
were (I -r) Dr.
Roy Herberger; Miriam
Hinrichs and husband
Merle Hinrichs '65;
Susan Bledsoe, direc­tor
of library services,
and Elaine Scruggs,
mayor of Glendale.
TRUSTEE PROFILE
Back to the Future
Merle A. Hinrichs is committed to both
international trade and global
in/ormation accessibility
Kong America's most enduring
archetypes is that of the self­made
man. It is a theme that
resonates among us all.
There is universal appeal in the story of
a person who, starting from ground
zero, succeeds at his chosen endeavor.
There is drama in the story of a person
who, with determination, hard work,
and vision, achieves his goals. And
there is inspiration in the story of a per­son
who pursues ideas and dreams to
their fulfillment. Such a person is
Thunderbird Trustee Merle A. Hinrichs
'65. The trajectory of his life and of the
company he built, Asian Sources Media
Group (ASM Group), are symbolic of
this universal theme.
ASM Group, fast approaching the
quarter-century mark of its existence, is
the product of an idea whose time was
right. But that almost makes its evolu­tion
sound easy. And it definitely wasn't.
The growth of the company from one
slim 80-page magazine to its current
size can be charted through a series of
calculated risks which always pushed
the envelope just a little further.
Founded, of necessity, on an initial cul­ture
of thrift, ASM Group has moved
4 THUNDERBIRD XUX 11 1 1994
inexorably into the future. Now encom­passing
a publishing empire of 56 trade
magazines and supplements and 53
trade-related books and reports in
seven languages, the firm is on the point
of further advances into the world of
electronic media.
The story of how ASM Group reached
its current level of success is also, in
large measure, the story of Merle Hin­richs.
When elected to the Thunderbird
Board of Trustees in March, 1991, he
formalized a long-standing relationship
with the school which began with his
matriculation in 1964. Hinrichs first
arrived at a much different Thunderbird
campus, a new graduate from the Uni·
versity of Nebraska at Kearney, with a
double degree in Business Administra­tion
and Mathematics. He was here to
pursue a master's degree in Internation­al
Trade at what was then called the
American Institute for Foreign Trade.
The Thunderbird connection was to set
him on a path that led flrst to the far
side of the globe, and ultimately, back to
Glendale, Arizona and a new involve­ment
with Thunderbird.
Upon receiving his degree, the young
graduate was recruited by another
T'bird, Ray Woodside '55, who had
established a trade publication in Tokyo
called The Importer. Hinrichs had a
one-way ticket half-way around the
globe, US$25 in his pocket, a suitcase in
one hand and a degree from Thunder­bird
in the other. Shortly after, he was
sent on a mission to Hong Kong, where
his suitcase was promptly stolen. Thus
Merle Hinrichs began his life in Asia lit­erally
with only the shirt on his back
Faced with having to sell advertising
to The Importer's most difficult clients,
Hinrichs, undaunted, began by develop­ing
a basic business philosophy,
founded on the belief in the importance
of customer benefits. This belief, which
has stood the test of time, led him to
become The Importer's most successful
salesman, and with Ray Woodside con­templating
semi-retirement to the US,
he was promoted to vice president of
the company in 1970. The aftermath of
Woodside's sudden death shortly there­after
altered the company's fortunes
considerably, however.
Circumstances led Hinrichs, with the
help of Joe Bendy, who had been The
Importer's editor, to take a giant leap
into the uncertain future. With no prod­ucts,
no advertising base, no readership,
no revenue and no financial support
beyond the personal resources of its
two founders, they risked everything on
the unknown and founded a new pub­lishing
company which they named
Trade Media Limited, registered in Hong
Kong.
Asian Sources, Trade Media Limited's
first publication, was launched in
February of 1971, amid tremendous
hopes for the future. Its prophetic mis­sion
statement, which appeared on that
initial cover, stated in no uncertain
terms: "We have faith in the future ...
[and] believe that the cause for world
peace through freedom from want is
advanced by the establishment of long­lasting
and mutually beneficial trade
relations between private businessmen
in the East and the West."
The underlying basis for the eventual
success of the company !mown today as
Asian Sources Media Group is rooted in
that initial mission statement, coupled
with Hinrichs' original belief in cus­tomer
benefits. Inextricably intertwined
with his foresight for this East-West
partnership can also be found the Thun­derbird
philosophy which stresses the
importance of cultural diversity and lan­guage
capability as integral tools for
success in the world of international
business. For ASM Group, as for Thun­derbird
and its stud nts, the primary
goal is to benefit the consumer of the
product. And that requires not only for­ward
thinking and risk taking but also a
firm grounding in the knowledge of
global affairs in which all international
businesses of necessity now must func­tion.
All these qualities, which are
apparent in ASM Group, are also to be
found in Merle Hinrichs' concerns for
his alma mater.
Among ASM Group's fundamental
principles remains an unquestioned
dedication to maintaining accuracy of
information and editorial freedom in its
publications. It stands to reason, there­fore,
that the one building
on campus that bears his
name would be the Merle A.
Hinrichs International Busi­ness
Information Gentre,
fondly referred to by its ini­tials-
IBIG (eye-bic). Its
construction made possible
largely by a very generous
donation to the school from
Hinrichs and ASM Group,
the new information center
is, in the words of one
administrator, "the real
heart of the school."
Merle Hinrichs' commit­ment
to excellence includes
his strong involvement not
only in the !BIG, but also in
the school's Information
Strategy Task Force, whose
mission it is to bring Thun­derbird
into the 21st Gen-
Trustee Merle A. Hinrichs '65 (left) on a
pre-dedication visit to the new Glendale
campus information center and library
that bears his name; and above in the Hong
Kong ojfices oj Asian Sources Media Group.
"Quality
education
depends on quality
information; both
depend on freedom
of access. "
tury at a technological level that is state
of the art. The !BIG is intended to help
foster this mission. The concept behind
the !BIG is an evolutionary one. Its tech­nology
is intended to be adaptive to
demonstrated student needs, not only in
1994 but into the future as well. A pri­mary
feature is its potential to incorpo-by
Susana HoweU
rate the technology of the future
into its current structure. Says
Hinrichs: "My concern rests with
how we can ensure that our
graduates will meet the needs of
businesses who have an expand­ing
need for global information
access."
Merle Hinrichs' interest in
Thunderbird never waned dur­ing
the years that Asian Sources
Media Group was evolving and
growing. His involvement on the
Board of Trustees and with the develop­ment
of the IBIG were a natural out­growth
of the original Asian Sources
mission statement. His interest in both
remains focused on its principles.
"Quality education depends on quality
information," says Hinrichs; "both
depend on freedom of access."
Although by inclination Hinrichs
prefers to look ahead to the future,
there are lessons to be learned by look­ing
back on the path he and his com­pany
have followed in building the
successful international business model
that Asian Sources Media Group repre­sents.
"My international career was sub­stantially
enhanced by the education I
received at Thunderbird," stated
Hinrichs when he was selected for
membership in Thunderbird's Who 's
Who in 1991. Like the magnificent new
IBIG building that bears his names,
these words offer lasting relevance
from one whose prescience, hard work,
and dedication to a vision have, for
Thunderbirds, renewed the archetype
of the self-made man. •
Merte A. Hinrichs
'65 with a
selection oj
Asian Sources
Media Group
publications.
Editors Note:
Some material
for this profile
is drawnjrom
A Publisher's
Contribution to
the Growth of Asian
Trade: The First
Twenty Years, 1971-
1991 The Asian
Sources Media
Group, 1991, Trade
Media Limited,
Hong Kong.
THUNDERBIRD XLIX 11 1 1994
Thunderbird is now in Phase II of funding its new
information center. Alumni contributions are
being matched one to three by patron donor Merle
A. Hinrichs '65.
Phase I Contributions
Patron Donor
Merle A. Hinrichs - $1.375 million
Class Gifts and Pledges
1960 - IBIG Garden, $100,000
1966 - project to be designated
1978 & 1979 - IBIG Media Room, $150,000+
1983 - IDIG Study Room, $50,000
1986 - project to be designated, $50,000
Corporate and Foundation Gifts and Pledges
Bank One, Arizona, NA - $100,000 pledge
MGI Foundation - $10,000 gift
The Beck Foundation
The Diego J. Veitia Foundation
The Japan Foundation
Major Individual Donors
Marie Accunzo-Buckley • Frederick W. and Nancy C. Adams •
James C. Alspach· Peter R. Amrein· George A Anderson •
Gailian Dean Bagley, Jr. • Kenneth A Banks • Patrick K Bauman •
Philip F. Bauman· Robert L. Bean • Anne Rebecca Boer •
Michael L. Boyatt • Steven F. Brandwein· W. L. Lyons Brown, Jr.
• Katherine Ann Brucker· Richard Bupp • John F. Burlingame·
Stephen and Kathleen Burrell· Jack D. Butefish • Douglas S.
Byers· Cynthia and Donald Carson. Constance Chapman Dillon
• Edward J. Chidiac Family • James G. Coatsworth • Mr. and Mrs.
John Cotton . Robert W. Courtney. Bruce L. Crumley • Anita
Csorgo • Hugh Colgate Damon· Sandra H. Darville • Blake and
Christopher Davies· Jeffrey D. Davis and Sandra F. Davis •
Ernesto A de la Fe • Peter John Deneen· Mia Diekemper •
Michael T. Dillon. Bob Dilworth. Michael John Dubilier •
William C. Dyer ill • James R. Easter· Jarulv G. Egeland·
G. Scott Erickson • Brian T. Farmer. Peter Feddersen· William
Montague Ferry· Peter Jeffrey Fischler· David G. Fisher·
Frode Foss-Skiftesvik • Robert M. Franko • Douglas R. Gerber·
George A Giagtzis • Mary E. Amthor Giese • Daniel J. Goldsmith •
George E. Grady • Christy Grieff • Elizabeth Griot Peterson •
Michael Gross • Geraldine Gurley Lampnica • Melanie Hackett
Franko • Jane J. Hampson. M. Scott and Lisa Harries· Mitsunori
Hashimoto· The Family of Dr. Roy A Herberger, Jr .• Thomas D.
Hobson· Robert A Hohmann • Mark Holley • Richard A Holt·
Mark L. Horvath. Robert A Hovee • Beth L. Hutchins • Munehiro
Inui • Edward Allen Irons. Larry W. Ishmael· Dennis R. James •
Jan Johannessen. Christopher T. Johnson. Darrell D. and Janet
G. Johnson. Farnham (Gunner) Johnson· Sid Johnston and Alan
Dishman • Pete Joost • David P. Jordan • Mark P. Jordan· Gerald
H. Kangas • Joseph Mark Klein· Nobu Kondo • James Kou •
J. Richard Krause· Brian F. Krieg· Emilio J. Lamar • Robert J.
Lambrix • Thomas W. Lehmer· Susan Libera Knust • Wallace 1".
Life • George R. Lindahl, Jr .• Robert M. Londono • Bany J. Mason
• Jean and James A McClung· William G. McMullen and Mary
Ann Bernat. George A Mendenhall. Gary J. Michovich and Henri
V. Winters • Alwin M. Miller· Harold R. Miller· Theodore H.
Miller • David Carter Moll • Earl Morgan· Yvette B. Morrill •
John and MiIja Muncy· Greg and Melissa Murphy • Thomas Haley
Murray ill and Thalia Hsiao Murray· Mr. and Mrs. Michael
Nissman and Family. Michael J. O'Shea· Carol C. Orr • Stephen
K Orr • Diana Owens Schrom· Isao Ozawa· Mr. and Mrs. L. Roy
Papp • William H. Parker • Robb Peglar • Phelps Dodge Corpora­tion
• Robert A Phillips and Phillips Industries· Susan M. Quade •
J. Douglas Raff • Gail and Larry Rice. Javier Robles de Acuna and
Eva Frommer • Richard J. Roney. Mary Ryan Foss-Skiftesvik •
William H. Ryan. J. Phillip and Barbara Samper· Santellanes
Family • William S. Schrom· Alban W. Schuele· Alexander 1.
Schwartz· James C. Schwartz· Brenda Sexton· Marcia A
Shelton· Ricardo Miranda Silva· Sheryl A Sladek.James •
Timothy E. Smyth • Mr. and Mrs. David Spalding • Joel A Stead •
Carl L. Stickland, Jr. • Eugene C. Sullivan • Thomas F. Surrency •
Leigh A Talmage· Paul and Janet Tillman • Richard L. Tollefson,
Jr . • John Tsatsos • John E. Tuberty • Edmund L. Valentine •
Theodorus C. M. van der 100 • Tod M. Van Name· Kathryn A
Vegso and Richard E. Vegso • Martha R. von Hillebrandt. John
and Karen Waddell· Aubrey T. Walden • James K and Dawne C.
Ward • The Honorable William H. Webster and Lynda Clugston
Webster· Leon (Lee) Westendorf· James Alan Weybret. James
M. Whitman· H. Gene Wick • Bruce G. Wilcox and Isabel Stainow­WIlcox.
Robert W. Williamson. Robert E. Withers· Roger Wittlin
• Thomas D. Yates· Margo Zender-Wiviott and Dr. Lory D. Wiviott.
Imagining the IBIC
In/ormation technology to meet the
challenges 0/ today and tomorrow
THUNDERBIRD XLIX 11 1 1994
Did you graduate from Thun­derbird
in the 1940s or 50s?
In the 60s, 70s or 80s? Even if
you graduated as recently as
1990, the technology in Thunderbird's
newest building could stretch your
imagination.
More than a building, more than a
library, the Merle A Hinrichs Internation­al
Business Information Centre (IBIC) is
a resource connecting Thunderbird and
its students to the information technol­ogy
of today-and tomorrow.
THE IBIC TODAY
Imagine doing research through a
computer terminal dedicated to NEXIS,
a full-text, online, research database
that is updated daily withjoumal, news­paper,
wire service and transcript hold­ings.
Imagine playing educational videos
from nearly every country, in nearly
every common language on seven
"worldwide" VCR monitors that accept
NHST, PAL and SECAM VHS formats.
Imagine having access to eight net­worked
CD-ROM databases such as
Disclosure (which offers full text U.S.
and international annual reports), the
National Trade Data Bank, ABIlInform
and others.
Imagine a library that, under one
roof, combines material from Thunder­bird's
former Barton Kyle Yount Library
!BIG architecture invites the outside in.
~ Here, students study near windows that
~
a::
w
~
~
;:::
-'
-'
in
look out on a courtyard for which ajutuTe
garden andfounlain are planned.
(left) Business and news periodicalsjrom
~ around the world are displayed on open
5'" access shelves in the !BIG's comfortable
it reading lounge.
with the International Studies Research
Center and Dom Pedro II Research
Center; a library that offers hands-on
access to maps from around the world,
books of art from the world's finest art
collections and the rarest books from
the Arabic World (Harry Snyder collec­tion).
Imagine 30 computer terminals
linked to Thunderbird's LAN (Local
Area Network) and equipped with soft­ware
such as Windows, Microsoft
Office, WordPerfect and Lotus.
In place of wooden catalog drawers,
imagine CARL, the IBIG's online catalog
system which lists library holdings of
Thunderbird, Arizona's state universi­ties
and dozens of other academic insti­tutions
in the Colorado Alliance of
Research Libraries.
Imagine a 31,000 sq. ft. building wired
for the future with optical fiber cabling
laid under its foundation, where stu­dents
meet in electronically equipped,
closed-door group study rooms, and
where south-facing clerestory windows
along with north-facing courtyard win­dows
flood an open floor plan with the
natural light of Arizona's great out­doors.
All these attributes and more are in
the IBIC of 1994.
THE IBIC OF TOMORROW
The IBIC was designed with built-in
flexibility to accommodate future
advances in information technology.
"Only those business organizations
that are informed, fast, flexible and
global will survive the dramatic changes
taking place today," says patron donor
Merle A. Hinrichs '65, "and business
schools must produce graduates equally
informed, fast, flexible and global."
Through the technology of the IBIC,
such challenges can be met. Imagine
registering for a class at Thunderbird's
Japan Center and attending it through
video-enhanced telecommunications in
the IBIC Media Room, or imagine build­ing
an InterAd team composed of class­mates
in Glendale, Archamps, Tokyo
and Mexico City. These capabilities and
more can become a part of IBIC tech­nology
in the near future.
"The IBIC fund-raising campaign
does not end today," says Thunderbird
President Roy Herberger. "Rather, it
continues on through this year, next
year, and beyond as we look toward
completing the current financing,
adding equipment, and expanding the
technology." •
An Information Technology Viewpoint
Editor's note: The following perspective by Dr. Candace Deans, associate pro­fessor
of information management and director of global information
resources at Thunderbird, represents the views of Thunderbird's Information
Strategy Task Force (ISTF). At the start of 1994, President Roy Herberger
appointed 30 members to the task force to examine the issues, make recom­mendations,
formulate policy and develop a plan for the management of infor­mation
and technology on Thunderbird's home campus and its foreign
campus extensions.
As we move into the 21st century, information technology is establish­ing
its place as an essential component of business. International man­agers
are being required to analyze, understand and utilize all relevant
information for decision making activities. Those managers and orga­nizations
who master the information "superhighway" first will acquire a clear
competitive advantage.
This scenario is no less true for graduate schools of management. Business
schools must transform operations and curricula that
grew out of an industrial age to new approaches reflect­ing
the information age around them. Schools that are
among the first to do so will prosper in this new era.
The emerging information revolution poses great
opportunities that Thunderbird is uniquely positioned
to seize. The School's diverse student body, faculty and
alunmi and its rich heritage lend a competitive advan­tage
that cannot be easily duplicated. Thunderbird's
international business knowledge base is an invaluable
asset that will reach its full potential only through com­plete
utilization of today's advances in information
technology.
The success of the ISTF plan (see "Campus News" pg.18) depends on commit­ment
from all comers of the Thunderbird community. We must embrace the
opportunities and move forward as leaders-a tradition upon which
Thunderbird was founded. We are living in an exciting, challenging era and the
extent to which we embrace its changes will go down in our history.
Candace Deans, Chairman
Information Strategy Task Force
How Can I Help?
Contributions are still needed to complete the IBIC funding and, following
this, to add technology enhancements for students at Thunderbird including:
• Video conferencing equipment
• E-mail and Internet access for students
• An expanded repertoire of CD-ROMs
• Additional terminals dedicated to NEXIS and other online databases
• A voice response/touch tone telephone system for class registration and
other administrative services
• Optical disk document storage
• Multimedia campus information kiosks
Alumni contributions to the IBIC will be matched one to three by patron
donor, Merle A. Hinrichs '65. To contribute, contact the Development Office by
Phone (602) 978-7563; Fax (602) 978-8238.
THUNDERBIRD XLIX 11 1 1994
by Karen Enyedy Breunig
ill the Global
Infonnation Superhighway
T'birds discuss what it is,
how it works, who will control it,
and what it will become.
I s the Global Information Super­highway
present in the here and
now? Or is it but a dream for the
future? Actually, it's both present
and future-as present as the Autobahn,
yet as futuristic as a transit to Mars.
Its present reality, one of construc­tion,
continuously improves the deliv­ery
of information over long distances,
while its future reality, one of comple­tion,
promises a time when multimedia
information (data, graphic and video
images, voice and sound) can be sent
anywhere-instantly. While technocrats
and government planners dream and
deliberate about seamless optical fiber
networks and globally compatible regu­lations
that will mark Information
Superhighway "completion," Thunder­bird
alumni are actively engaged in its
construction, building a labyrinth of
communication and information corri­dors
from the combined technologies of
electronics and optoelectronics, satel­lite
and other wireless transmissions,
switching services and computer hard­ware
and software.
DEFINING THE SUPERHIGHWAY
"The term 'Information Superhigh­way'
is a somewhat hyped-up name for
technological advancements in the
communications industry," says
Michelle Senecal '87, director of
international business development at
Sprint International. "These advance­ments
actually started some time ago
and will continue well into the future."
"The Information Highway, if not
'Super' highway, is evolving right before
10 THUNDERBIRD XLIX / 1 / 1994
our eyes," adds Mike Risse '89, prod­uct
manager for Office at Microsoft, Inc.
"I strongly advise buying a modem and
getting an online service if you consider
yourself a resourceful business person
of the '90s. Network information should
be as important to you as your phone,
fax or the postal system."
The "network information" Risse
refers to, everything from E-mail to job
resumes, government briefings, global
weather reports, and stock indexes­can
be tapped via a computer modem
linked directly or indirectly to the
Internet or to private online services
such as CompuServe.
Brad Strutner '87, manager, inter­national
product marketing at VeriFone,
Inc. (a provider of transaction automa­tion
solutions), says the Information
Superhighway is changing the way his
firm does business. "We've become a
'paperless' corporation," he says, "with
1,500 employees in 3 dozen offices who
communicate via E-mail through the
Internet to each other and to 500 cus­tomers
and distributors reaching 80
countries. We also share database infor­mation
and fill out and route internal
documents such as travel requests via
E-mail. In fact, I now receive no more
than one piece of "P-mail" [physical
mail] every couple of months."
"What do I wish I could do that I
can't?" Strutner asks. "Video conferenc­ing
at the desk. That would save me
both travel time and money."
Strutner may get his wish soon, as the
Information Superhighway (also known
as the IS or I-Way) is being built to han-dIe
far more traffic than is commonly
carried over online networks today.
Most traffic today consists of point-to­point
transmissions such as phone con­versations
and E-mail, fax and data
transmissions. The more futuristic traf­fic
heading down the I-Way consists of
interactive and point-to-many transmis­sions
such as desktop video conferenc­ing
and video-on-demand.
The big-picture view of the IS inte­grates
a number of technologies. It
includes video images through cable
and satellite transmission; voice and
fax communication through hard wire,
cellular and soon-to-exist satellite
phones; worldwide data transfers
among corporate offices, regional
offices and branch locations; desktop
video conferencing; x-ray images and
surgery videos for long-distance med­ical
consultation; and other applica-tions
people have Bill Evanow '92
yet to dream of.
Many so-called (top) at the network
futuristic features computer center in
of the IS are lrifonet's El
already in test
phases or market
trials. Greg Jenik
'86, AT&T's mar­keting
director of
visual communi­cations
for Asia!
Pacific and Latin
America, cites one
example: "As
early as last year,
AT&T, U.S.West,
and cable-TV giant
Segundo,
California
location.
Scott Blanch, '86
(below) stands
under the
lridium® sateUite
model in the lobby
of Motorola's
SateUite Communi­cations
Division.
Tele-Communications Inc. (TCI) initi­ated
a marketing trial that offers
enhanced pay-per-view and movies-on­demand
to 300 homes in Littleton,
Colorado." However, interactive ser­vices
such as these require high speed
transmission lines with broad band­width
capabilities calling for additional
construction along the I-Way before they
reach consumers at large.
LIGHTING THE WAY WITH OPTICAL FIBER
Above all other construction compo­nents
of the IS, optical fiber makes the
future look brightest. Imagine an engi­neer
in Seoul retrieving-at a moment's
notice-one 3-D drawing from thou­sands
in computer storage at a home
office in Detroit. Or imagine writing a
proposal on a personal computer and
accessing the entire contents of the
Encyclopedia Britannica from an
on-line service rather than a CD­ROM.
So far, only one medium, opti­cal
fiber, has the capacity to readily
transmit information of this density.
"Thirteen million kilometers of
optical fiber cable were laid world­wide
in 1993," says Roy Cline '66,
head of marketing at Coming Glass
(a manufacturer of the optical fiber
used in state-of-the-art telecommuni­cation
cabling), "with North America
accounting for 46 percent of world­wide
demand and Europe for 23 per­cent."
According to Cline, cables typi­cally
contain from 6 to 12 pair of
fibers. "The carrying capacity of just
one pair of optical fibers is impres­sive,"
he says, "averaging over 24,000
calls at anyone moment. Today's
most advanced telecommunication
lines can carry 1 or 2 gigabits (billion
bits) per second, plenty to deliver a
complete online Encyclopedia
Britannica instantly."
The United States is the world
leader in optoelectronic technology
and for more than a decade, U.S.
telecommunication companies have
buried fiber optic cables between
major cities and laid submarine
cables between continents. Fiber
optic cabling seldom extends all the
way to the doorstep, however. As a
result, video-on-demand and other
interactive applications, though
technologically feasible , are not
available to most consumers
because the copper wiring in most
homes lacks the capacity to carry
the broadband, digitally formatted
information required.
FOOTING THE FIBER OPTIC BILL
Replacing home and office copper
wire connections with fiber optic
cabling would be expensive, and few
countries have a plan to do so.
Singapore is one exception. Govern­ment-
backed Singapore Telcom is
spending a projected $2,000 per
household on optical fiber to bring
video-on-demand and interactive home
shopping to most of its population by
1998. Japan may become another
exception. "By 2010, the Japanese gov­ernment
wants complete domestic fiber
optic capability," says Brenton G.
Brownell '88 president of Kansai
Dynamics Company in Osaka, Japan.
By contrast, the U.S. government is
counting on the private sector to foot
THUNDERBIRD XLIX / 1 / 1994 11
the fiber optic bill. It will be a
large bill because the U.S.­unlike
densely populated nations
such as Singapore, Japan or the
Netherlands-is a country where
many towns are miles away from
the fiber optic corridors of the 1-
Way.
Two breakthroughs on the hori­zon,
one technological and the
other regulatory, are expected to
improve the cost effectiveness of
fiber installation. On the techno­logical
front, a breakthrough
called asynchronous transfer
mode (ATM) transmission is one
to watch.
According to Whit Allen '92,
an international channel manager
for AT&T Energy Systems, "ATM
is a way of breaking a transmis­sion
into fixed-length cells of
information, each carrying a des­tination
address. Multiple trans­missions
can thus be carried
simultaneously," he says, "and, just as
importantly, be billed according to the
amount of information transmitted."
Before ATM, carriers had to charge a
customer for dedicated use of a line or
time slot. By facilitating higher volume
traffic and demand-based pricing, ATM
could improve the profitability of bring­ing
fiber to homes and offices.
On the U.S. regulatory front, antici­pated
reforms to the antiquated Com­munications
Act of 1934 are predicted
to open the market for telecommunica­tion
companies (telcos) to carry enter­tainment
and for cable TV companies to
carry voice, fax and data transmissions.
In the face of deregulation, these two
industries, cable TV and telephony, are
gearing up to take slices of each others'
markets--or to form mergers.
CONNECTING BY SATELLITE TODAY
Less hampered by government regu­lation,
a burgeoning satellite-to-micro­wave-
receiver industry has been
helping itself to portions of both the
telephony and cable and entertainment
markets for some time now.
"Satellite technology is nothing new,"
says Scott Zimmer '81, president,
international, at EchoStar Communica­tions
Corporation, a satellite-related
products and services firm. "It's been
evolving over the past 15 years and is
largely responsible for bringing remote
locations and unwired, developing
countries into communication with the
rest of the globe."
12 THUNDERBIRD XLIX 11 1 1994
What is new in satellite technology is
represented by a large scale model of a
Martin Marietta direct broadcast satel­lite
(DBS) displayed at the firm's home
office in Englewood, Colorado. DBS
will open satellite communication mar­kets
in populated urban and industrial
areas as well, because it offers digital
signals not currently available through
regular cable Tv. "Digital signals deliver
a much clearer picture," explains Dave
Carlson '85, vice president for market­ing
at EchoStar. "This new technology
will do for TV what CDs did for the
music industry."
EchoStar plans to launch its first
satellite in the fall of 1995, and a second
in 1996. The digital signals transmitted
by the new satellites will compress data
to a point where it can be picked up by
small, state-of-the-art microwave dishes
(receivers) that are only 18 inches in
diameter. These dishes can mount
unobtrusively on an apartment building
window or other fixture and will cost
far less than their larger predecessors.
Even with the advent of optical fiber
cables reaching the home, Carlson pre­dicts
there will continue to be a market
for satellite transmission. "There are
about 12 million people in less popu­lated
parts of the U.S. who probably
never will have optical fiber cable
because it does not make economic
sense to install the cable needed to con­nect
them," he explains. "With satellites,
it is far, far cheaper to reach every
home."
Executives working on another satel­lite
project, the $3.4 billion Iridium
System, must agree with Carlson on
that point. "The 66 satellites planned for
the system will cover the globe," says
Scott Blanch '86, strategic business
manager for Iridium, Inc., an interna­tional
consortium of telecom and indus­trial
companies who are funding the
development of this new satellite com­munication
project. Blanch is employed
by Motorola, one of the owners of the
consortium and also the prime con­struction
contractor for Iridium.
"Our vision is to provide the power of
information to anyone, anywhere, any­time,"
says Blanch. "We will provide
phone, fax, paging and data capabilities
via satellite-to-mobile handset transmis­sions
that can be received in downtown
Manhattan, on the top of Mount Everest
or on a ship in the Antarctic. Service is
scheduled to begin in 1998."
ROUTING INFO AROUND THE GLOBE
Future projects aside, information on
the IS could not travel long distances
without assistance from the power
industry and switching or gateway ser­vices.
"As of yet there is no standard
network architecture," says Jerome
Raggett '70, manager of business
development for multimedia healthcare
at Sprint Communications, "and bridg­ing
the gaps between diverse networks
is a complex task." Variations in electri­cal
current, voltage and megahertz must
be adjusted by transformers, rectifiers,
(Left) The
"EchoStar I"
sateUite wiU
launch in
1995, with a
boostjrom
T'birds Scott
Zimmer '81
(left) and Dave
Carlson '85.
(Right) Donna
(Newcomb)
CantreU '92
and Conrad
CantreU '92
access the
In/ormation
Superhighway
for their home
business.
convertors and invertors. Variations in
wave length or analog and digital trans­missions
must be translated by switch­ing
equipment. And computer protocols
must be rendered compatible.
These tasks fall to the gateway ser­vice
providers at companies such as
Sprint, British Telecom, AT&T and
Infonet Services Corporation. Bill
Evanow '92 is product manager for
access services in more than 160 coun­tries
at Infonet, which, with local sup­port
operations in 54 countries, is
jointly owned by 10 of the world's lead­ing
telecom operators. "In addition to
gateway services, we offer customers
our value-added, World Network that
includes a full range of user support
including networked resource manage­ment,
messaging services and Internet
access," says Evanow. "Infonet leases
lines from telcos, and provides the
equipment and staff expertise to man­age
and monitor them from end-to-end."
Among Infonet's data communications
services are Infolan, a globally managed
LAN-to-WAN network and PerspeXion
Vision, a monitoring service that lets
customers see, at the desktop, the sta­tus
of their entire application traveling
on Infonet's global network.
Evanow believes that even in a future
world where network architectures
become globally standardized, Infonet's
services will remain in demand.
"Companies will continue to look for
tum-key solutions to manage and moni­tor
their networks," he says.
REGULATING THE HIGHWAY
Standard network architecture is but
one side of the equation that would
mark "completion" of the global infor­mation
superhighway. Regulatory
issues are the other side.
Eric Johnson '92, president of
Phoenix, Arizona-based Global Busi­ness
Database Information, Inc .
expresses concern over the flow of
information-especially advertising­on
the I-Way. "Sending unsolicited infor­mation
about your services to other
E-mail addresses is unethical," says
Johnson. Like other research veterans
of the Internet, Johnson believes adver­tising
should be restricted to dedicated
forums and foresees a need for interna­tional
regulation to ensure privacy and
intellectual property rights.
"We've got important security issues
that are not solved yet," concurs
Microsoft's Risse. "The important thing
now is to recognize that privacy is an
issue and deal with it."
Blanch, who negotiates Motorola's
contracts for the Iridium system, has
given the subject careful thought.
"There needs to be a paradigm shift in
the way governments regulate informa­tion,"
he says. "The free flow of inform a­tion
may not be politically acceptable to
the countries of the world. Even our
own government [U.S.] has restrictions
on information in the form of export
laws and regulations and FCC regula­tions.
The political and regulatory impli­cations
concerning the permission of
free flow of information are, in my
opinion, just as challenging as the
technical hurdles we need to over­come."
CHANGING WORK, SCHOOL
AND PLAY
"Entertainment projects for the IS
such as video-on-demand, interac­tive
gaming, and virtual reality 'vaca­tions'
have been over-emphasized in
news magazines and other media,"
says Kris LeBoutillier '91, of CN
Communications International, Inc.
"IS-related technology companies
may be underestimating the need for
people to leave their homes. You
can't discount the social importance
of mixing and mingling."
LeBoutillier believes that the IS
may have even greater effects on the
way we work and learn. It's already
having a broad effect in Associate
Professor Bill King's advanced
English as a Second Language class
at Thunderbird, where King encourages
foreign students to use CompuServe
and online research tools like Nexis in
their composition assignments. "Online
conversations between students and
alumni in the T'bird Forum on Compu­Serve
help students sharpen their infor­mal
communication skills while
acquiring knowledge about working in
the real world," he says.
"One of the more far-reaching effects
of the IS will be the potential for the
electronic community to bring groups
together," predicts King. "It can dramati­cally
boost our student and alumni net­work,
for example."
The IS is changing work environ­ments
as well. It is responsible for
"paperless" corporations, for the
telecommuting capability that allowed
many employees to remain productive
in the aftermath of the 1993 L.A. earth­quake,
and for much of the present
growth seen in home businesses.
"Through our Internet and Compu­Serve
connections, we have an added
dimension to information access that
will become increasingly important to
our business," say Donna (Newcomb)
Cantrell '92 and Conrad Cantrell
'92, who run an information brokerage
firm from their home. The Cantrells are
representative of other T'bird entrepre­neurs
who have begun home businesses
benefiting from construction of the IS.
"The Global Information Superhigh­way
has a long way to go," they say, "but
already, it delivers an exhilarating ride. ".
THUNDERBIRD XLIX 11 1 1994 13
Privatization in Russia
Thunderbird awarded two $1 million
agreements for ABCs in
Nizhny Novgorod and Volgograd
The "ABCs" have taken on new
meaning at Thunderbird. In
June, the U.S. Department of
Commerce awarded Thunder­bird
two cooperative agreements to
open American Business Centers, or
ABCs, in Russia. Funded for approxi­mately
$1 million each, the Thunderbird
ABCs are located in Nizhny Novgorod
and Volgograd, as part of a Department
of Commerce initiative to facilitate
American business entry into the Newly
Independent States (NIS).
"Essentially, these business centers
are privatized arms of the U.S. Foreign
and Commercial Service," said Dr. John
Mathis, professor of international
finance and banking at Thunderbird and
project director for both Centers.
14 THUNDERBIRD XLIX / 1 / 1994
Mathis recalls a street conversation
in Russia in which Dr. Walter Tuman,
professor of Russian at Thunderbird,
asked an entrepreneur how difficult it
would be to get change for a phone call.
"Everything is difficult in Russia," she
responded.
"That's where Thunderbird comes
in," explained Mathis. "Our role is to
untangle the complexity of the business
environment and clear the way for new
enterprise. "
According to Michael Levin '85,
Director of the American Business
Center in Nizhny Novgorod, the ABCs
offer numerous challenges to alumni
and others in international business.
"Our tasks range from organizing trade
missions to establishing telecommuni-by
Angus Lyon and Karen Enyedy Breunig
cation links, developing contacts with
the local business community and gov­ernment
offices, and producing publica­tions,
newsletters and materials that
promote commerce in the Nizhny and
Volgograd regions," he said.
Nizhny Novgorod, previously called
Gorky, is situated 265 miles east of
Moscow at the juncture of the Volga and
Oka Rivers. The foremost hub of enter­prise
and privatization in Russia, Nizhny
is perhaps best known to Westerners as
the exile location of physicist Andrey
Sakharov. Major manufacturing indus­tries
in Nizhny Novgorod include vehi­cles,
auto and truck parts, tools,
aircraft, shipbuilding, steel, chemicals
and electronics.
Volgograd, formerly Stalingrad, is
located where the Volga River meets the
Don River, between the Black and
Caspian Seas. Largely destroyed during
WWII and rebuilt afterward, Volgograd
functions as an important commercial
center with a diversified economy that
includes heavy industry, transportation,
energy and agribusiness.
The Nizhny Novgorod and Volgograd
ABCs are an "office away from home"
for American businesses, providing
McDonald's was
one ofthefirst
American
corporations to
seU directly to con­sumers
in Russia.
Professional
plwtographer
Richard Bram '75
documented this
milestone on a
visit to Russia
in 1992.
Entrepreneurs in
Russia, such as
this woman wlw
markets fine wool
shawls, often start
out as sidewalk
vendors.
them with amenities they have come to
rely upon in the United States.
Reliable international telecom­munications.
International telecom­munications
in the NIS are generally
difficult to obtain. The Centers will pro­vide
telephone and fax services with
direct international dial tone as well as
full data communication capability, E­mail
and Internet connectivity.
Office space rental. The Centers
offer rental space along with on-site
facilities for business meetings, semi­nars,
debriefings, etc. In addition, ABC
staff members are experienced in local
real estate markets and can assist with
outside rental space or site selection.
Full office support. Also available
are secretarial services such as comput­erized
word processing in both English
and Russian and photocopying. ABC
staff is fluent in Russian and provides
ready access to translation services,
including technical translation.
Beyond office support, the Centers
facilitate commerce through network­ing,
information services and training.
Networking. ABCs establish a close
network of contacts with both govern­ment
and business leaders, enabling
staff to easily identify and evaluate com­mercial
opportunities and potential
business partners.
Information Service. Each Center
provides market data collection, trend
analysis and contact lists for parties
interested in specific U.S. products or
services.
Education. Center staff, as well as
Thunderbird personnel, offer profes­sional
assistance and training on
exporting products to Russia and creat­ing
business satellites in the NIS.
Training courses cover both the cultural
and commercial components of doing
business in Russia and are customized
to meet client needs.
"We want not only to increase trade
between the United States and Russia,
but also to ensure that American com­panies
receive timely information on
products and potential investment
opportunities" said Margaretta Brede
'94, director of government grants at
Thunderbird.
To date, the U.S. Department of
Commerce has awarded nine agree­ments
for ABCs in the Newly Indepen­dent
States. In addition to Thunderbird's
ABCs in Nizhny Novgorod and Volgo-grad,
other ABCs in Russia are located in
Chelyabinsk, Khabarovsk, Nizhnevar­tovsk,
Novosibirsk, Yekaterinburg,
Vladivostok and St. Petersburg.
Thunderbird is the only not-for-profit
organization, as well as the only educa­tional
organization, invited to partici­pate.
It is also the only organization to
receive two agreements. Thunderbird
was chosen in part because of its previ­ous
work on a U.S. Department of
Commerce CABNIS (Consortium of
American Business in the Newly
Independent States) grant to assist U.S.
companies interested in supplying envi­ronmental
products and services in
Russia.The School's international stud­ies,
language and international manage­ment
education; its strong alumni
network; and its international capabili­ties
were also factors in the selection.
Thunderbird has scheduled a trade
mission to Russia for April, 1995. For
additional information, contact an ABC
staff member at Thunderbird's Glendale
Campus by phone, fax or Internet.
Tel: (602) 978-7400, Fax: (602) 978-8238,
Internet: carhartb@mhs.t-bird.edu •
THUNDERBIRD XLIX / 1 / 1994 15
CAMPUS NEWS
Brown and Morey
Address Graduates
w. L. 4rons Brown, Jr. '60, chair­man
of the board and former CEO of
Brown-Forman, Inc. spoke to approxi­mately
415 graduating Thunderbird stu­dents
on May 20 at the Sundome in Sun
City West. "The key to the economic sta­bility
of nations is an improving stan­dard
of living ... [achieved 1 through
market expansion," said Brown.
Drawing upon his experience in inter­national
business, he urged graduates to
strive to "ensure that trade liberaliza­tion
remains a central objective of
national policy makers. The day I
walked out of Thunderbird, I started to
work in the tiny international division
of Brown-Forman," he told graduates.
"Today the operating profit of ... our
international business is my proudest
achievement. "
Brown-Forman, a diversified con­sumer
products company, is one of the
major U.S. producers, importers and
16 THUNDERBIRD XLIX 11 1 1994
marketers of wine May Commence-and
spirits. ment Speaker W. L.
Hanoi-based Roy
D. Morey, Ph.D.,
United Nations
Resident Coordina­Lyons
Brown '60
(L) with Tammy
Neeley (R), who
tor and United was awarded the
Nations Develop- Barton Kyle Yount
ment Programme Award during the
Resident Represen- May '94 Cere-tative
for Viet Nam
gave the August 12 many. Trustee
Commencement DavidK. P. Li is
Address at the Sun in the center.
City West Sun-dome.
Graduates
included 224 Master of International
Management candidates, of which 22
were from the EMIM program.
The three most important lessons he
learned through his U.N. experience,
Morey told graduates, are: "That eco­nomic
growth is vital; that successful
development is people-led not state-dri­ven;
and that to be ultimately success­ful,
development must be sustainable."
New Academicians
Join Faculty
Dr. Robert Grosse, former director of
the International Business Center at the
University of Miami, has been recruited
to become the
new chairman
of the Depart­ment
of World
Business at
Thunderbird.
Grosse holds an
A.B. degree in
Economics and
French from
Princeton Uni­versity
and
received his
Ph.D. in Eco­nomics
from Dr. Robert Grosse
the University
of North Carolina.
He has been on the faculty at the
University of Mianli since 1980 and was
a Fulbright Scholar in Montevideo,
Uruguay and Lima, Peru. Dr. Grosse is
the author of numerous publications,
including several books. He is married
to Thunderbird faculty member Dr.
Christine Uber Grosse.
Dr. Christine Uber Grosse has joined
the Department of Modem Languages as
Professor of Spanish. She holds a Ph.D.
in Romance Languages and Literature
and an MA in Portuguese with a minor
in Arabic from the University of North
Carolina and a B.A. in geography and
Spanish from
Mary Washing­ton
College.
Dr. Grosse
has taught Span­ish,
Portuguese
and English as a
Second Lan­guage
at several
colleges and
universities,
including the
University of
North Carolina,
University of Dr. Christine
Michigan, Flor- Uber Grosse
ida Internation-al
University, and the Escuela de
Organizacion Industrial in Madrid,
Spain. Dr. Grosse is the author of
numerous publications and several
books. She is married to Dr. Robert
Grosse, chairman of Thunderbird's
Department of World Business.
Dr. Michael H. Moffett has been
recruited as associate professor in
Thunderbird's Department of World
Business. He holds four advanced
degrees in Economics: a Ph.D. and an
M.A. from the University of Colorado,
an M.S. in Resource Economics from
Colorado State University and a B.A.
from The University of Texas at Austin.
Dr. Moffett has held teaching and
research positions at business schools
in Finland, Yugoslavia, Denmark, and
the United States. Before arriving at
Thunderbird he
was an associ­ate
professor in
the Department
of Finance and
International
Business at
Oregon State
University's
College of Busi­ness.
Writing in the
areas of eco­nomics,
finance
Dr. Michael H. Moffet and interna-tional
financial
management, Dr. Moffett has coau­thored
several books, contributed to
three text books and authored numer­ous
academic articles and professional
papers.
CAMPUS NEWS
Global Market Opens on Campus
Dean Warner '57, Thunder­bird
alumnus and a former
Dallas, Texas gallery
owner and expert on
primitive art, has
returned to campus to
open a retail store
called the Thunder­bird
Global Market.
The store will con­tribute
30 percent of
the price of each item
sold to the School's schol­arship
program.
The Thunderbird Global
Market offers textiles, sculpture, eth­nic
jewelry, baskets, and folk art from
all comers of the globe, ranging from
African masks and tribal wood carvings
to Panamanian molas.
"Our goal is to keep quality high and
prices low," says Warner. "We also hope
to procure ethnic items that students
have acquired in their home countries
or while traveling. In addition, we'd like
to become a catalyst for helping the
School acquire a permanent collection
of ethnic art from around the globe."
The items for sale, some of which are
from Warner's personal collection, read like
a trip around the world. Jewelry, which is
one of the store's best-selling items, comes
from more than a dozen countries including
Ethiopia, Russia, Ghana, and Tibet.
Finely woven baskets come
from Zimbabwe, Nigeria,
and Ethiopia. The store
also has a special dis­play
of American
Indian jewelry and
baskets.
Among the most
unusual items are
several ceremonial
knife blades from
Zaire, mounted as
abstract art, including a
ceremonial executioner's
ax. Dominating one wall of the
store is a large intricately embroi­dered
kalaga from Burma, featuring
three-dimensional elephants and
dancers decorated with hand-sewn
sequins and beads.
Other wall art includes a variety of
Panamanian molas, a tribal wall hang­ing
from Borneo, and an array of masks
from several countries in Africa as well
as China, Indonesia, and Mexico that
would be the envy of any collector.
The store is located near the campus
Post Office and bookstore and will be
open Mondays through Saturdays from
10 a.m. to 6 p.m. Alumni interested in
purchasing art or supplying material to
the Thunderbird Global Market can
contact Dean Warner at: Phone (602)
978-7700 or Fax (602) 978-8238.
Members of the
spring '94 win­ning
InterAd
team, J.I. Case
Agricultural
Equipment in
Mexico, display
their product
models: Louisa
Elder (front);
(l to r) Laura
Blake, David
EUis,Nancy
Nobles Price,
Michele Lanning
and Leonardo
~ Dulce.
u
z
:I:
Q
>­'"
5 :I: .. ~~~------~~------------~ ~
THUNDERBIRD XLIX 1 1 1 1994 17
FOUNDING TRUSTEE FRANK SNELL
DIES AT 94
Frank Snell, one of the most influen­tial
board members in Thunderbird's
history, died of natural causes at his
Paradise Valley home in Arizona, on
September 5, at age 94. Snell was a
founding board member and served as
board chairman from 1966-72. The main
classroom building on the Glendale
Campus, the
Frank L. Snell
Learning Cen­ter,
was named
in his honor.
A tireless
civic leader, Mr.
Snell is consid­ered
to be one
of the three
most influential
persons shap­ing
the growth
" ....". f,. ..
I••••••••• • ···:.'i;.·····.. ·· .... · .-..~ -'oN • ~ . \;j. "
l(~ .~
of Phoenix, Arizona during the middle
decades of this century. The law :finn he
founded with partner Mark Wilmer in
1938, Snell and Wilmer, is now the
largest in the state.
The Snell family has established the
Frank Snell Memorial Fund for Thun­derbird
donations in his memory.
Contributions may be addressed to the
"Thunderbird Frank Snell Memorial"
and mailed do External Affairs, Ameri­can
Graduate School of International
Management, 15249 N. 59th Ave.,
Glendale, AZ 85306-6000.
INFORMATION STRATEGY TASK FORCE
ISSUES INTERIM REPORT
The Information Strategy Task Force
(lSTF), appointed by President Roy
Herberger, Jr. last December, recently
published an interim report summariz­ing
its first months of work. Composed
of Thunderbird staff, faculty, student
and trustee representatives, the ISTF
was formed to examine issues, make
recommendations and formulate policy
for the management of information and
technology on Thunderbird's home
campus and its foreign extensions.
The task force report summarizes the
information management and technol­ogy
discussions underway and solicits
input, feedback and suggestions for a
revised report that will be presented to
President Herberger later in the year.
The task force is chaired by Candace
Deans, associate professor of informa­tion
technology and director of global
information resources. (See "View­point,"
pg. 9.)
18 THUNDERBIRD XLIX 11 1 1994
EDITORIAL WRITERS CHOOSE
THUNDERBIRD FOR NAFTA CONFERENCE
Thunderbird organized a day-long
forum on NAFTA issues for the National
Society of Editorial Writers, held on
campus September 23. The conference
featured perspectives from speakers
including the Honorable Jim Kolbe, U.S.
representative; Charles A Gillespie, Jr.,
senior coordinator for the Summit of
the Americas, 1994; and Salvador de
Lara, minister of economic affairs,
Embassy of Mexico. Topics discussed
ranged from NAFTA's effect on "Mex­ico:
Today and Tomorrow" to "The
European Perspective."
AVON PRODUCTS CEO VISITS CAMPUS
James E. Preston, chairman of the
board and CEO of Avon Products, Inc.,
spoke at Thunderbird on September 19.
In a 31-year-career with Avon, Preston
rose from a position as a management
trainee in distribution to head of the
corporation. He advanced through vari­ous
supervisory, management and exec­utive
positions in marketing and
operations during the 1960s and '70s to
be elected chief executive officer in
1988. He was elected chairman of the
board in 1989.
MARCUS '77 AND O'MALLEY '70 GIVE
OPENING CEREMONY ADDRESSES
Carolyn Polson O'Malley '70,
interim director of the internationally
known Desert Botanical Garden in
Phoenix, spoke to more than 400
matriculating students on August 22 in
an Opening Ceremony address entitled
"What Is Success?" A self-described
"atypical alum" with more than 25 years
in community service and seven years
in non-profit management, O'Malley
said that her own definition of success
includes supporting oneself through
meaningful work. "Flexibility and a will­ingness
to trade longer hours for
greater challenges" are important attrib­utes
for success in the non-profit world,
she said.
Raulee Marcus '77 delivered the
keynote address for the summer semes­ter
Opening Ceremony on May 31. With
more than 15 years' experience in brand
management and product innovation at
successful consumer companies such
as Armour-Dial, Carnation and Levi­Strauss,
Marcus currently lives in New
York City where she consults nontradi­tional
businesses on the application of
traditional, packaged goods marketing
techniques.
THUNDERBIRD BECOMES
MEMBER OF GMAC
Thunderbird recently received an
invitation to join the Graduate Manage­ment
Admission Council (GMAC) , the
sponsoring organization of the Graduate
Management Admission Test (GMAT).
One of the benefits of membership in
the Council is an expanded potential for
foreign student recruitment through
participation in GMAC-sponsored stu­dent
recruitment forums overseas.
STUDENTS HOLD ASEAN ECONOMIC
CONFERENCE
Students in the Southeast Asia Club
pioneered an ASEAN Economic Confer­ence
on campus last spring, with a
series of six presentations by represen­tatives
affiliated with embassies or con­sulates.
Current and future economic
development, investment opportunities,
job opportunities, regional economic
cooperation and other issues of the
ASEAN countries represented were dis­cussed.
Among the speakers participat­ing
were Anwar Santoso, economic
consultant, Indonesia and Iqbal Ismail,
consulate general, Malaysia-invest­ment
section.
Budi Tiono '94, 1993-94 president oj
Southeast Asia Club (L), with Iqbal Ismail
oj Malaysia (R) show ASEAN region
productsjound in a Glendale, Arizona
store to students at the ASEAN Economic
Conjerence.
COURSE OFFERED VIA SATELLITE TO
MONTERREY TECH
"International Negotiations," the first
course to be offered by Thunderbird to
an outside institution via satellite, was
delivered over the summer to students
throughout the 25 campuses of Mex­ico's
Instituto Tecnologico de Estudios
Superiores de Monterrey, also known as
ITESM or Monterrey Tec. With techni­cal
assistance from Dr. Al Pratt in
Computer Services, the satellite course
was coordinated by Dr. Bert Valencia,
associate professor of marketing. It was
co-taught by faculty members in Thun­derbird's
Department of International
Studies, Dr. David Braatan, associate
professor and Dr. Karen Walch, assis­tant
professor.
AMBASSADOR HAILS
SOUTH AFRICA'S NEW UNITY
Ambassador of South Mrica to the
United Nations Vernon Rudston White­foord
Steward brought the experience
and excitement of his 37-year career in
South Mrican foreign affairs to Thun­derbird
on July 15.
"South Africa has gone through what
amounts to a miracle," said Steward.
"Within the space of five short years Mr.
de Klerk, the man who, through his
institutions, was the jailer, and Mr.
Mandela, the man who was jailed, are
working together." According to
Steward, the miracle was made possible
because of the personal chemistry of
the two key players (de Klerk and
Mandela), the inclusion of all political
factions in the process of change, and
the timely creation of appropriate struc­tures
for handling disputes.
In closing, Steward said that the
world is anxiously watching his coun­try's
ability to sustain unity. "The only
success story we've got at the moment
is that our separate leaders have risen
above themselves to meet the needs of
a common nation," he said. Steward
believes South Africa has sufficient
determination among all parties to
retain its internal peace and democracy
and predicted that the miracle in his
country will foster African self-respect
throughout the continent.
COMPUSERVE T'BIRD FORUM EXPANDS
More than 800 Thunderbird alumni,
students, faculty and staff have joined
the Thunderbird Forum since its incep­tion
last May, with over 100 new mem­bers
signing up each month.
The Forum's "Message" menu has
expanded to include an active Import!
Export section and new Entre­preneurship
section, in addition to the
popular Business Exchange, and 13
other sections. In any given week, more
than 100 messages are posted covering
topics ranging from new markets for
CAMPUS NEWS
olive oil to currency exchange inquiries.
The "Library" menu, used for upload­ing
reference information, contains the
"Graduate Update" and the" Alumni
Opportunity" job newsletters published
biweekly by the Career Services Center.
In addition, lists of alumni meetings, full
text of Thunderbird News (campus
weekly newsletter), Das Thr, and perti­nent
faculty papers are included.
Special events have included an
online conference at the European
Mary MitcheU,
student, demon-strates
Gompu­Serve
to Boye De
Mente '53 and
Professor Bodo
Schlegelmilch
as part of the
IBIG dedication
festivities.
Reunion in Prague
and a Thunderbird
global conference call
during the IBIC dedi­cation
ceremonies on
campus.
The subscription
cost, billed directly by
CompuServe at only
$11.95 per month,
includes unlimited
access to Compu­Serve's
basic services
($8.95), and the Thun­derbird
Forum ($3.00).
The installation soft­ware
needed to sign
on is available through
Thunderbird at a dis­counted
price of
$18.00.
To join the Compu­Serve
Thunderbird
Forum, fill out the
form below and mail it
to: Thunderbird, Office
of Communication;
15249 N. 59th Avenue;
Glendale, Arizona
85302-6007; or send by
fax to 602-978-8238.
CompuServe: Send form to Office of Communication, Thunderbird Campus, 15249 N. 59th Avenue, Glendale, AZ 85306-6007 or fax to (602) 978-8238
MaWngAdmess _________________________________________________ ___
o Please send me a kit for (specify one): Check one: Business 0 Home
Name _________________________________________________________ __ Type 0 DOS 0 Mac 0 Windows
Admess _______________________________________________________ __ Disk Size 0 3.5" 0 5.25"
City____________________________ State _______ Postal code ---------- Current CompuServe Members Sign-up
Country _____________________ Phone_____________ Fax 0 I'm already a CompuServe member.
ill Number _________________ Class year _______________ 0 Student 0 Alumnus Please send me a message via CompuServe
Referred by on how to sign up for the Thunderbird Forum.
CompuServe Non-members: Sign-up and Payment I understand that CompuServe will bill me an
Sign me up for the Thunderbird Forum. Membership includes a CompuServe software kit, one month additional $3 per month for unlimited usage
free usage in basic services, and a $25 credit for extended services. of the Forum.
o I have enclosed a check for $18 (US), payable to "Thunderbird" My CompuServe ill number is: ___ _
o Charge $18 (US) for the above services to my 0 Visa 0 MasterCard
Card No. ________________________________ Exp. Date ______________ __
Signature _____________________________________________________ ___
THUNDERBIRD XUX 1 1 1 1994 19
NETWORK
TAA Board News
CompuSeIVe T'bird Forum Growing in Membership
As of the end of September, approximately 800 Thunderbird alwnni and students had
signed up online for the Forum. SeIVing as CompuServe liaison between the School and
the alwnni body is Joe O'Neill '80, TAA Board Communication Committee co-chair.
O'Neill encourages all alwnni to join the T'bird Forum on CompuServe and take advan­tage
of networking opportunities through its message board and library sections such as
"import/export," "job search," and "career tips." O'Neill's CompuServe J.D. number is
72130,2611.
Thunderbird Affinity Credit Card Benefits Students
TAA board members George DeBakey '73 and Mike Santellanes '60 are working
with the Alwnni Relations Office to negotiate a new agreement for Thunderbird's Affinity
Credit Card Program, following a 1993 BankOne
Corporation merger with Valley National Bank, the
credit card's former banking partner.
New marketing information for the exclusive
Thunderbird Gold MasterCard is being made avail­-
- BANKEONE.
Whatever it takes:
able to alwnni, faculty, and eligible staff. In addition, Bank One invites Thunderbird stu­dents
to apply for a credit card as well, which they can later apply to have converted to
an alwnni gold status card upon graduation. Portions of the card's annual fee and inter­est
return to the TAA to support internships and scholarships that benefit students at
Thunderbird.
"There's a great need for internship support in today's academic and job search envi­ronments,"
said Santellanes. "If you own a Thunderbird Gold MasterCard, please make
sure to use it; if you don't own one, we encourage you to contact the Alwnni Relations
Office for an application. "
AECs Try Regional Coordination
Mac Messenger '72, chairman of the TAA's Recruitment Committee, is working with
the Office of Admissions to coordinate the student recruitment efforts of Thunderbird's
more than 350 Alwnni Educational Counselors (AECs). In regions with many undergrad­uate
institutions, experienced AECs have volunteered as AEC regional coordinators to
manage AEC staffing of career and graduate school events in their "terrltory." "This has
greatly reduced the number of phone contacts admissions staff must make to schedule
visits," said Judy Johnson, assistant vice-president for admissions/marketing.
Each year Thunderbird recruits at 250 u.s. schools and 8 U.S., 4 European, 5 Asian
and 5 Latin American MBA Forums. In addition, the School often provides alwnni for
international career programs and panels. AECs serve as strategic support in all these
efforts, with the regional coordinators now supplying much of the initial contact and
follow-up needed.
Thunderbird's conversioll"to a more sophisticated administrative database is facilitat­ing
the more interactive relationship between the Admissions activities and the AECs.
Messenger comments "We hope the recent expanded interaction among AECs, the coor­dinators,
and the Office of Admissions will yield more effective interactions with
prospective students, more one-on-one contacts and more resulting enrollments."
In a recruitment effort at the chapter level, Seattle and Houston held receptions for
potential students who had been admitted to Thunderbird. After meeting with Seattle
area alwnni, one prospective student made an on-the-spot decision to enroll, comment­ing:,
"Now I know I've made the right choice. "
TAA Board Welcomes New Members
At its annual meeting held October 1 at the Fountain Suites Hotel
in Glendale, two new members were elected to the TAA Board. They
are Chris Johnson '86, director of energy lending at the Bank of
NovaScotia, San Francisco; and 'Ibm Guetzke '86, vice-president of
international sales at PUR, Minneapolis.
20 THUNDERBIRD XLIX 11 1 1994
CANADA
Toronto
T'bird alunmi gathered for Second
Tuesday on September 13 at Moven­pick
in downtown Toronto. Susan
MacGregor '93 at (416) 656-6261 or
Barbara Tsai '94 at (416) 595-5413
can provide more information.
CHINA
Beijing
Curtis L. Kovach '91 and a group
of alunmi in China have created a
Beijing Chapter of the TAA. The new
group has a permanent First Tuesday
location at Frank's Place on Gongti­donglu,
south of the Chain City Hotel
in Sanlitun. For more information on
the group, contact Yi Wang '90 at
843-7222 ext. 1013.
CZECH REPUBLIC
Prague
Alunmi Bill Bindseil '93, John
Cook '79, Jon Marshall '85, Tanya
Morrison '85 and Morris Thorpe '92
coordinated the 12th Annual Thun­derbird
European Reunion, held
from June 16-19 at the Hotel Pariz in
Prague. Featuring a business forum,
"Doing Business in Transitional
Economies," the reunion drew
approximately 300 registrants.
In addition, participants had a
chance to go online with the
Thunderbird Forum on CompuServe
through a demonstration organized
by Mary Mitchell '95 with assistance
from John Cook and other attendees.
During a live online conference
segment of the demo, Thunderbird
President Dr. Roy Herberger, along
with Dr. Curt Harvey (associate vice­president
of academic affairs and
director of foreign programs at Thun­derbird)
and others at the reunion,
gathered around a hotel computer to
send messages directly to alunmi
around the globe.
Social activities at the 1994 Euro­pean
Reunion included a welcome
reception and buffet dinner at the
historic Obecni dum, a tour of the
city, a luncheon cruise on the Vltava,
and a dinner and chamber music
concert or, alternately, a traditional
Czech meal and "Pub Crawl."
HONG KONG
Sixty alunmi attended September's
First Tuesday in Hong Kong.
Thunderbird students attending
summer school at UIBE visited Hong
Kong and Shanghai before starting
classes in Beijing. An open house
and dinner hosted by John Gypton
'88 and Martha Van Gelder '88 was
held in Hong Kong to give the
students a sense of living in Asia.
PACIFIC RIM REUNION
April 28, 29 and 30, 1995
For more information contact
Clauss Erdman '93 in Hong Kong:
phone 852-987-6154(H) or
852-731-0600(W);
fax 852-731-0681 or
Susan Combe at Thunderbird:
phone 602-978-7111;
fax 602-978-8238;
internet combes@mhs.t-bird.edu.
JAPAN
Tokyo
Alumni in Japan organized a
Globallnformation Superhighway
Seminar and reception held Friday,
September 2 at Kogakuin University,
located within the same complex
that houses the Thunderbird Japan
Center in the ShiI\iuku business
district of Tokyo. Among those who
coordinated and conducted the
event were Tokyo Chapter President
Dan Usher '91, Mikako Inamasu '91,
Mark Hallberg '92, Yutaro Inagawa
'91, Lome Fetzek '92, Chris Vukich
'91, Art Morgan '89 and Gwen
Kataoka, '92 and Thunderbird stu­dent
Miharu Wada '95, who had an
internship at the Center. More than
100 persons registered for the semi­nar,
"Japan's lnformation-Based
Society and Business Opportunities
Within." Alumni and business lead­ers
heard featured speakers Mr.
Jusetsu Saigo, board director of the
Ftijitsu Research Institute for
Advanced Systems and Economics
and Mr. Mark Shearer, general man­ager,
Telecom and Media Industries,
IBM World Trade Asia Corporation.
"I think people came away from
the seminar with a better map of the
Globallnformation Superhighway,"
said Dr. Stewart Black, associate
professor of management at Thun­derbird
and director of the Japan
Center, "as well as an appreciation of
Thunderbird's commitment to
Japan."
Seminar panelists were Mr.
Hirofumi Katase, deputy director,
Electronics Policy Division M.I.T.I.;
Mr. William Kelly, president, Turner
International Japan, Inc.; Mr. -
Alistaire Grieve, president, Cable
and Wireless, PLC; and Mr. Patrick
E. Sculley, president, EDS Japan.
Following the seminar, a reception
provided alumni the opportunity to
network, socialize and receive an
update from President Herberger on
the state of the School. "Thunderbird
has an 18-year commitment of out­reach
to Japan," Dr. Herberger said.
Funds raised through the event
will be used to support the Japan
Chapter's 'Thunderstruck' alumni
newsletter, an electronic English
language library for student and
alumni use at the Japan Center, and
scholarships to help students offset
the high cost of studying for a
semester in Japan.
PUERTO RICO
SanJuan
The T AA Puerto Rico chapter met
for First Tuesdays throughout the
sununer at Pizzeria Uno's, Centro
Europa in San Juan. For a schedule
of future activities contact Mark W.
Carman '89 at (809) 759-1304 or
Stuart Kanchuger '91 at
(809) 723-2889.
RUSSIA
Moscow
T'bird alums met on June 14
for First Tuesday at the Raddison
Slavjankavo Hotel. Mike Levin
'85 coordinated the event.
NETWORK
1995 EUROPEAN REUNION
June 15-19, 1995
Mainz, Germany
Highlights include a panel discus­sion
by senior officials of the New
European Central Bank, a presen­tation
on German Commerce and
Politics, a river boat cruise with
dinner and dancing, and many
other events. See more informa­tion
on page 33.
Contacts: Paul Prengel
(49)6131-163225; fax: 163447
John Cook
(49)6101~7618;fax:48609
Georg Redlbacher
(49)6196-641474; fax: 643208
Bobbie Boyd at Thunderbird:
phone 602-978-7137;
fax 602-978-8238;
internet boydb@mhs.t-bird.edu.
The European
Reunion's "DOing
Business in Transi-tional
Economies"
Forum drew an atten-tive
response from its
audience in Prague.
Bombay T'birds met
at the home of
Pradeep Gokhole '90
to welcome Randy
Bringol '90, who
was visiting from
Budapest, Hungary.
Also present were
J. Vijay Anard '88,
JaimalShergill '91,
guest Medhur
Mehta, Cheten Shah
'87, Sunder Kima­trai
'92, Sunita
Klwsla '92 and
Saira Kimatrai '92.
Pavel Knz steps to
the microphone to
receive an Award of
Distinctionfor his
service to Thunder­bird
alumni in
Prague before and
after the fall of the
communist govern­ment
in the Czech
Republic. John
Cook, organizer
of many Thunder­bird
European
reunions, presented
the award to Knz
at the historic
Obecni dum in
Prague, site of this
year's European
reunion banquet.
THUNDERBIRD XLIX 11 1 1994 21
NETWORK
UNITED STATES
ARIZONA
Phoenix
The Phoenix chapter has moved
its First Tuesday gatherings to the
Plaza Club at the top of the Norwest
Bank Building on Central Avenue
and Osborn Road. Contact Teresa
Smith-DeHesus '90 at (602) 381-4426.
On August 6 the chapter presented
"Personal & Organizational Trans­formation:
A Career Development
Workshop for Business Profession­als"
with Michael J. Vandermark,
Ph.D., a management consultant at
Drake Beam Morin, Inc.
Jeff Strawn '89, recruiting; Jeff
Fadley '79, audit; and Mary Lou
Quinn, '83, newsletter.
Orange County
Richard Applegate of Merrill
Lynch spoke on personal financial
planning to 50 T'birds during the
chapter's Balboa Bay Club Event in
Newport Beach on July 8.
COLORADO
Denver
Audrey Penk '91 is the new chap­ter
leader. On August 27 the chapter
held a picnic in Boulder at Chau­tauqua
Park to network and meet
each other's families. For informa­tion,
contact Audrey at
(303) 366-3757.
A panel discussion was held in
October on the Glendale Campus
titled "The Changing Role of Corpo­rate
Governance." Panelists were
William C. Keiper '80, presi- __ ---------==='
dent of Artisoft; Gene Lemon,
general counsel, Dial
Corporation; Robert Brain,
board member, GFC Financial;
and Dr. Stewart Black, associ­ate
professor of management at
Thunderbird.
CALIFORNIA
Los Angeles
DISTRICT OF COLUMBIA
DC area T'birds have examined
their chapter's purpose and mission
and studied ways to serve area
alumni. The group holds First
Tuesdays at Lulu's Restaurant and
Bar at M and 22nd Streets. Contact
Lydia Middleton '91 for more infor­mation
(202) 639-3118.
The chapter hosted a recent talk
by Juan Sosa, former Panamanian
ambassador to the United States,
who provided a retrospective on
change in Latin America over the
past 15 years and an analysis of pre­sent
political and economic trends.
FLORIDA
Tampa
Tampa area T'birds held their an
event on August 2 at the Cactus Club
in the Hyde Park area of Tampa. The
meeting brought 20 T'birds from the
region. For information on future
First Tuesdays contact Ben Connelly
'94 at (813) 953-6163.
GEORGIA
AUanta
Rod Taylor '75 of R. E. Taylor and
Associates and the Atlanta Chapter
hosted a seminar on the needs of the
global executive of the future. The
seminar was held on September 16 at
the Ritz-Carlton Buckhead. Titled
"The Global Executive in the 21st
Century," the seminar featured Mr.
Paul Turner, managing director of
Los Angeles area
T'birds Susan Mac
'87, BiU Evarww
'92 (left), and
Gerry Lampert '93
(right) gathered in
''Beautiful
Downtown
Burbank" with
Don NoveUo '65,
who wore his
Father Guido
Santucci garment
from ''Saturday
Night Live"fm' the
occasion.
A special "Business Tools
Series: Managing and Building
Your Commercial Relations
Overseas" was presented by
T'bird Professor Dr. David
Braaten. Dr. Braaten is a co­author
of International Business
Case Studies for the
Multicultural Marketplace. t=---"f~~~~~~~::=J.,---~G~KR~Lo~ndon and Mr. Roy Plaut,
executive vice-president
New Los Angeles chapter offi­cers
are: Alexander Kramer '90, pres­ident;
Teresa Simpson '84, executive
vice-president; Mike Burrichter '87,
social vice-president; Bill Boatwright
'81, Treasurer; Marc Brody '89 and
Richard lmendorf '72, membership;
22 THUNDERBIRD XLIX 111 1994
Osamu Yamada
(light suit) and Toru
Asarw (dark suit)
present books they
have authored to
Thunderbird Presi­dent
Roy Herberger at
the alumni reception
in Tokyo.
at Kimberly Clark
Corporation,
ILLINOIS
Chicago
The Great Couch
Program sponsored by the
Chicago TAA is gaining
momentum. The program
will provide graduating
T'birds with a place to stay
for a few days while they
interview in the Chicago
area If you would like to
help, contact Marie DeLean
'93 at (708) 475-5564.
The Chicago TAA formed
an executive committee to
provide chapter leadership for the
coming year. The committee mem­bers
are: David Reed '89, Kimberly
Bishop '92, Marie DeLean, Susan
Derryberry '93, Rich Gesteland '91,
Ken Hart '92 and Ursula Rieger '92.
A visit and School update from
Thunderbird President Dr. Roy Her­berger
was planned for November 1
at the Metropolitan Club. Contact
David Reed at (708) 690-3596 for
more information.
MARYLAND
Fall Second Tuesday meetings are
being held at 5:30 p.m. at Lista's in
Fells Point, 1637 Thames Street,
Baltimore. Contact Lisa Garramone
Mark'88 at (410) 333-8184 for more
information.
Kristine Golubovski '88 headed
up a successful Bastille Day event
in July in the old Maritime District
of Baltimore. An August 27 home
tour and crabfest was planned by
Deborah Kielty '81. A wine festival
was planned for September 18 in
Carroll County.
MICHIGAN
Detroit
Barbra Owens '86 reports that
alums in the Detroit area continue to
turn out for the chapter's Third
Thursday events. Among others,
recent attendees included Kurt
Nelson '92, Mike Yamada '90,
Tadashi Camey '90, and
Tancel Avci '92.
alumni volunteers
Mark Hallberg '92,
Shinchiro Kyozawa
'82 and Daniel K.
Usher '91 present
their views of
''Doing Business in
Japan" to members
of the Executive
MIM 11 class at the
Japan Center in
May, 1994.
MINNESOTA
The Minnesota TAA chapter is
exploring changes to increase atten­dance
and participation by the 280
Tbirds in the area For more infor­mation
or to offer your ideas, contact
Jennifer Myers '90 at (612) 683-8801
or Mary Gannon '91 at (612) 973-
3889. The chapter planned a
Bavarian Oktoberfest at the Gas -
haus Bavarian Hunter in Stillwater
on September 25. Summer events
included an All-AmericanlBastille
Day observance at the Minnesota
Twins vs. Milwaukee Brewers game
on July 16.
NEW ENGLAND
A career development workshop
was planned for Tbirds in the
Boston area in September. The work­shop
was jointly sponsored by Drake
Beam Morin, Inc. and the T AA.
Another get-together in the Roving
Dinner series was held at the Pho
Pastuer Vietnamese Restaurant.
Katherine Brand '92 hosted the din­ner
on August 18 in Allston.
The New England TAA planned
NETWORK
to be in attendance at the Head of
the Charles Day on October 23. The
chapter booth will be located at the
boat race finish line on the Boston
side of the Charles River.
The event offers T'birds a place to
meet and grab a snack while er\ioy­ing
the days activities and also
assists in School promotion and
student recruitment. For more infor­mation
call Greg Grande '91 at
(401) 751-3314.
NEW YORK
A Thunderbird briefing and recep­tion
for New York alumni was held
October 17 at 6:00 pm in the United
Nations Building Delegates Dining
Room, with Thunderbird President
Dr. Roy Herberger briefing alumni on
the state of the School and and the
need for ongoing alumni leadership.
Vince Daniels '74 has introduced a
resume clearinghouse for the New
York T AA chapter. T'birds in the job
market can fax their resumes to
Vince at (212) 750-4867. The system
Tokyo Chapter
President Daniel
K. Usher '91
addr-esses alumni
and other business
leaders at the
Global
Information
Superhighway
seminar in Tokyo,
Japan.
T'birds in Rio de
Janeiro, Brazil
celebrate First
Tuesday at
Mostarda
Restaurant. Back
row from left are
Maria Wilmar
Rodriguez '93,
Akiko Bristol '93,
Rodney Oei '90,
Joao Paulo C. B.
Diniz '93, Lula
Kessler '91,
Rodrigo Xavier '93
and Marcelo Nacif
'93; andfront row
jrom left are Helio
Adnel '91, Ricardo
Menezes '91,
Kathy Mutz '88
and Cosme Gomez
'86.
THUNDERBIRD XLIX / 1 / 1994 23
NETWORK
Class members.from
'52 to '93 celebrate
First Thursday at
Luigi Malone's in
Munich, Germany.
(plwto submitted by
FrederikKappl '52).
will allow Tbirds looking for suitable
candidates to simply contact Vince
for names.
New chapter Board members
include Sara Sheldon '85, John
Douglas '80 and Ivette Abud '91. John
Douglas deserves special thanks for
taking on the treasurer position for
the chapter.
OHIO
Cleveland
The Northeast
Ohio Tbirds can now
meet for First
Tuesdays in
Cleveland at the
Cantina del Rio at
2020 Center Street.
The meetings will
get underway at
6:30 p.m. For more
information contact
Dan Shanks '90
(216) 737-2657 or
Sher Taton '84 (216)
798-2951.
Cincinnati
The area's Tbirds
meet every First
Tuesday at 6:00
p.m. at Barleycorn's
on the river at 201
Riverboat Row. For more informa­tion
call Bill Simmermon '90 at (513)
723-3801 or John Headley '73 at (513)
344-7174.
OREGON
Portland
Portland area alums attend First
Tuesdays each month at the Red
Lion Hotel's Max Lounge on SW
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Call Diane and John Kalkowski (Third 1985) at
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24 THUNDERBIRD XLIX I 1 I 1994
Fourth and Lincoln in Portland. The
chapter has been actively supporting
Thunderbird's recruitment efforts by
including prospective students in
their First Tuesday events. For more
information on First Tuesdays or on
the Portland chapter newsletter con­tact
Steve Goffena '92 at
(503) 624-6804 or Jeff Gunzelrnan '87
at (503) 579-4103.
On the social side of events, the
chapter planned Zoo Jazz night get­togethers
in July and August and
scheduled a picnic in late summer.
TEXAS
Austin
The Annual Chapter Dinner was
scheduled for 7:30 pm on October 18
at the Castle Hill Cafe at 1101 West
5th Street. In addition, the chapter
continues to meet for First Tuesdays
at 6:30 p.m. at the Stone House
Brewery, located at 700 West 6th
Street. Contact Susan Jons '91 at
(512) 502-4067 for more information.
DallaslFt. Worth
A summer social event was
planned for August 20 at the horne of
Nanette and Weldon Warren '90.
The chapter's education commit­tee
is actively seeking speakers for
dinner and lunch events. Contact
Peggy McNiel '78 at (214) 360-4714
for information or to make
suggestions.
Houston
The Houston TAA chapter has
seen an impressive resurgence in
First Tuesday turnouts at the Ornni
Hotel's Black Swan Pub. In addition,
the group has formed a speakers
bureau to enlist speakers and pan­elists
interested in discussing inter­national
business topics and has
published a Houston alumni
directory.
Chapter President Melinda
Guravich '84 has left Houston to take
a new job in the Dallas area. Patti
Chen Morris '92, vice president, was
acting as group president at last
report. For irLformation, contact
Patti at (713) 521-4421.
WASHINGTON
The Washington Tbirds planned a
summer picnic on June 5 at the Lake
Sammamish State Park. Last year's
event saw over 50 T'birds from all
over Washington in attendance.
The chapter held an early summer
reception for the SummerIFall1994
Thunderbird students from Washing­ton
State. Also, through its newslet­ter
"Thunderword," Washington
T'birds are conducting a chapter­level
effort to raise contributions for
scholarships and for the School's
100% campaign.
1947-59
Carl G. Gonzalez '47 is retired and became
a great grandfather in March, 1994. He recent­ly
rebuilt his house after it was destroyed by
Hurricane Andrew. He lives in Miami, FL. Joe
H. Jolly '47 is retired and living in Baton
Rouge, LA. Lloyd Clark '49 has subnlitted a
correction to his update in the last issue of
Thunderbi rd, reporting that at least two edi­tors
preceded him in his role as editor of The
ThunderfJini in 1948. Clark and his wife,
Jean, live in Surprise, Arizona and receive
mail at a P.O. box in Sun City West, AZ. D.
Barker Bates '51 attended his 60th Stanford
class reunion last November. He lives in
Longview, WA. Lillian D. Hogenboom '52 is
self-employed and a partner in D.C.
Properties. Living in Weirsdale, Florida, she
continues to be interested in global affairs.
Richard K. Enochson '53 is eI\ioying his
retirement and has visited the T'bird campus
several times in the past few years. He lives in
Castro Valley, CA. David N. Lawrence '55
has retired from his position as eligibility
examiner at the County of Westchester,
Department of Social Services. He lives in
North Salem, NY. Jack E. Lockledge '55 is a
retired school headmaster and lives in
Nokomis, FL. Gerald A. Funk '57 is res ident
director at Leotemp Namibia, Ltd., a firm spe­cializing
in minerals investments. He and his
wife, Martha, live in Windhoek, Namibia
Belmont F. Haydel '57 is retiring from his
position as associate professor of business
policy and environment at Rider University
and is having a scholarship established in his
honor there. He and his wife, Nina, recently
had a one-month stay in Jordan. Mark
Whitcraft '57 is director at RM Asia
Consultants, Ltd., located in Bangkok,
Thailand. He also has an interest in Thai
Sailing, a small company that capitalizes on
his son's long involvement in the sport of sail­ing.
Fred W. Libby '58 is a retired teacher
and lives in Hartland, ME. Mary F.
Boyle '59 is a retired teacher and lives
in Marinette, WI. Richard O. Dalbey
'59 recently returned from Japan
where he was an associate professor of
business and communication skills at
Nagoya University of Commerce and
Business Administration. He lives in
Carlsbad, CA. Mark F. Ross '59 is
hosptial detaiIman and regional manag-er
at TroponlBayer in Cologne,
Germany. He and his wife, Margot, live
in Munich.
1960-64
Duane E. Bellmore '61 is a whole-saler
tour operator at Viajes Ecuador
as well as representative for South
America at tl1e Spanish National
Railway and the consultant and advisor
in Argentina and Brazil for Mirage
Resorts, Inc. in Las Vegas. He also
teaches tourism marketing at a private
university and perfomlS feasibility and
marketing studies. He and his wife,
Maria Jesus, live in Buenos Aires,
Argentina J. Phillip Samper '61 has
been named president of Sun Micro-systems
Computer Corp., a top suppli-er
of open network computing solu-tions.
Sun is headquartered in Mountain
View, CA. John A. Florida '62 has recently
relocated to Mexico to initiate a management
consultancy to advertisers for Morgan,
Anderson & Co. Wallis R. Sanborn, II '62
is a certified teacher and is working on a
Master's in history. He and his wife, Judy, live
in San Angelo, TX. Ron Burkard '63 is direc­tor
of programs in South Africa for CARE. He
recently managed a voter education project
for South Africa's historic all-race elections.
He and his wife, Stephanie, arrived in South
Africa a year ago. Leslie D. Sheppard '63 is
president of One to One Direct, Inc., a direct
marketing firm. He and his wife, Connie, live
in Key Biscayne, FL. H. Robert Warren '63
is president of Canlpbell Farming Corp. in
Hardin, Montana He and his wife, Diana, live
in Tucson, AZ. Richard Kithil '64 is presi­dent
of American Lighting Protection. He and
his wife, Lynda, live in Boulder, CO. Leonard
C. Thomsen '64 is retired and lives in Elm
Grove, WI.
1965-69
George Dykes '65 has left the Pentagon and
joined the USAID Office of Foreign Disaster
Assistance. He is serving as part of the
embassy team in Zagreb, Croatia with the
Disaster Response Team for the former
Yugoslavia Douglas Greene '65 is a partner
at Commercial Capital Group, a real estate
financing firm. He lives in Laguna Beach, CA.
James A. Hallmann '65 is director of chap­laincy
services at Good Shepherd Lutheran
Home of the West He and his wife, Juanita,
live in Porterville, CA. William W. Venable
'65 has joined New York executive search
firm Thorndike Deland Associates as vice­president.
He lives in Rye, NY. Keitl1
Kaneko '66 is an advisor at Daiwa Bank, Ltd.
He and his wife, Juliane, live in Greenwich,
CT. Michael A. Rubin '66 operates
Wildman's Nature Retreats, an organizer of
nature retreats focusing on Native American
culture and spirituality. He lives in San
Mateo, CA. BIas R. Casares '67 is Chairman
of the Board/CEO at Diaship, a shipbuilder.
He and his wife, Michele, live in Mianli, FL.
Thomas E. Coler '67 is founder/CEO of
Buyers Broker of Southwest Florida, a real
estate firm. He lives and works in Naples, FL.
William E. Handford '67 is senior investiga­tor
at Prudential Associates. He lives in Falls
Church, VA. John A. Farrington '68 is a
self-employed manager of Taylor's Bar &
Seeing thousands of people
II able to participate in the
democratic process for the
first time in their lives was an unfor­gettable
experience,"
writes Ron Burkard '63,
who, along with his
wife Stephanie, was an
accredited observer
during South Africa's
historic April 26-28
elections. He is country director for
CARE in Johannesburg.
Grille in Boulder, Colorado. He and his wife,
Patricia, live in Littleton, CO. Richard L.
Hasenpflug '68 works at R.L. Hasenpflug &
Associates. He and his wife, Mary, live in Los
Altos, CA. George Kellennan '68 is senior
vice-president at Cutler & Co., Inc., a firm
specializing in investment management. He
and his wife, Jean, live in Kailua, lll. John S.
Keogh '68 is senior vice-president at Bank
One. He lives in Bloomington, rr.. Loog
Kleinbussink '68 is manager of general
UPDATES
sales and marketing at Firestone East Africa,
Ltd. He lives and works in Nairobi, Kenya
Thomas M. Lyons '68 is a self-employed cat­tle
and horse rancher and lives in Grandview,
TX. William C. Mattison '68 is vice-presi­dent/
director of private banking for southeast
Asia at Bank of America NT & SA. He lives in
Singapore. E.P. Prengel '68 is a U.S.-German
liaison for the Rheinland-Pfalz State
Government of Germany's Interior Ministry in
Mainz, Germany. John J . Verity '68 is owner
and manager of Pacific Steel Fabricators, Inc.
He lives in Boise, ill. Richard J. Zecher '68
is a writer and has recently finished his first
novel. He lives in Keswick, V A. Roxanne
Campbell '69 is a realtor of Caribbean,
Bahamas, and island resort properties at
Jeanne Baker Real Estate Co. She lives in
South Miami, FL. Steven C. Mendell '69 is
president/CEO of Prizm Pharmaceuticals, Inc.
He lives in Rancho Santa Fe, CA. Gerard
Mordret '69 is customer relations manager
at Sands Chevrolet He lives in Glendale, AZ.
1970-73
Geoffrey Brown '70 is director of adminis­tration
at Applied Communications, Inc. He
and his wife, Carol, live in Omaha, NE. Gary
A. Counts '70 is an underwriter for
ComUnity Lending, a mortgage lending com­pany.
He lives and works in Portland, OR.
Danai H. Dennison '70 is program analyst at
the U.S. Department of Defense's European
Task Force and lives in England. Phillip
Moore '70 is executive director at Freedom
Plaza, a long-term care facility. He and his
wife, Christina, live in Bradenton, FL. J .
Stephen Sheridan '70 is a broker at Moore
& Co., a real estate finn. He and his wife,
Gina, live in Aurora, CO. Dwan L. Shipley
'70 is pursuing a master's in linguistics at the
University of Colorado. He lives in Longmont,
CO. Charles M. Weeks '70 is director of
international development at Atlanta-based
America's Favorite Chicken, owner of
Popeye's and Church's. Eugene H.
Castle, Jr. '7l is chief of the evaluation
division at the U.S. Army Security
Assistance Command (USASAC). He
lives in Mechanicsburg, PA. Jon Cates
'71 announces the birth of a daughter,
Ashley Lauren, on January 12, 1994. He
is sales director for Asia at Sprectra
Physics Scanning Systems, Inc., a Hong
Kong-based finn specializing in barcode
scanning. Robert J. Richter '7l is a
partner at Merit Marketing Co., a food
broker/distributor. He and his wife,
Maria Cruz, live in Tucson, AZ.
Clinton L. Arnoldus '72 was recently
promoted to chairman/CEO at First
Interstate Bank of Nevada He lives in
Henderson, NY. Carl Carlsson '72 of
Spotsylvania, VA has returned from
Sofia, Bulgaria, where he served as a
volunteer with the International
Executive Corps, a not-for-profit organi­zation
of American businesspersons
devoted to providing managerial and
technical assistance to private enterpris­es
in developing countries. J. Donald
Dacey '72 is vice chairman at Falcon
Seaboard Resources, Inc. and pursuing
graduate work at Yale Divinity. He lives
in Fairfield, CT. Richard Delaney '72 is
senior vice-president at UMB Financial Corp.
He and his wife, Kathy, live in Overland Park,
KS. James Echle '72 is regional director for
the American Soybean Association. He lives
and works in Singapore. Theodore J. Fuller
'72 has been appointed director and manager
of the Philadelphia branch at the international
insurance firm Johnson & Higgins. He and his
wife, Joan, live in St. Davids, Pennsylvania
with their children, Ariane, Megan, Justin,
BeI\iamin, and Seth. Sverre Koxvold '72 is
Belmont Haydel '57
WiUiam Venable '65
Mark Nystuen '77
Theodore~'72
James Echle '72
THUNDERBIRD XLIX / 1 / 1994 25
UPDATES
Marketing
EDSto
the world
Ted Ryan '62
"The ill/or­matioN
superlllgh­way
will be a
/ailure ...
unless
atteJltioJl
is pa id to
education. "
Ted Ryan's passport is a thick
?ne,. fattened by numerous val­Idation
stamps gathered while
crossing international border after
international border during the 32
years since he left Thunderbird. His
travels have taken him to every cor­ner
of the earth, and almost half of
his career has been spent living
overseas in places such as Greece,
Yugoslavia, Libya, Saudi Arabia,
Japan, Singapore and Mexico.
Currently president of the Core
Capabilities business unit at Elec­tronic
Data Systems (EDS), Ryan's
focus remains global in scope. No
fewer than five of EDS' divisions,
each with its own set of global oblig­ations,
report directly to him.
The road to the EDS executive
suite was a long one. Ryan came to
Thunderbird after graduating from
the University of Minnesota in 1961
with a degree in industrial adminis­tration.
Acting on a desire to work
overseas, Ryan sent out over 100
resumes to companies with large
international departments-but met
with little success. After speaking
with a recruiter from the agricultural
products giant Cargill, Inc., he
learned that the firm hired only
T'bird graduates to staff their inter­national
department. He immedi­ately
applied and was accepted to
Thunderbird, graduating in 1962.
After graduation Ryan was offered
several jobs, including one with Car­gill.
Each included global responsibil­ities,
but only after lengthy training
inside the U.S. Impatient to "get his
feet wet" internationally, Ryan chose
to accept an auditing position with
the philanthropic group Cooperative
for American Relief Everywhere
(CARE), which promised to send him
overseas in a matter of months.
Within three months, he was on the
job in Yugoslavia
A month after arriving in
Belgrade, Ryan met his future wife,
Boba; ninety days later they married.
They are still happily married today
and have two children, son Dan and
daughter Kelly. Ryan credits his
Thunderbird experience with stir­ring
in his children the international
spirit that remains with them today:
Dan has lived and worked as ajour­nalist
in Tokyo, while Kelly, an inter­national
business student, has lived
in Taiwan and Beijing. "The whole
Thunderbird experience has perme­ated
and shaped my entire life," says
Ryan.
After Belgrade, CARE took the
Ryans to Benghazi, Libya By 1964,
however, Ryan had lost his taste for
philanthropy and returned to the
26 THUNDERBIRD XLVIII 131 1994
U.S. to take a systems engineer posi­tion
with IBM. He left IBM in 1967
for a position as assistant to the
president of Rogers Hydraulic Corp.,
where he worked until 1971. Ryan
next tried his hand at entrepreneur­ship,
founding Computerized
Products Corporation, a health care
information services company.
In 1974, Ryan tried to sell
Computerized Products to Ross
Perot's informatics colossus Elec­tronic
Data Systems, but EDS wasn't
buying. Instead, they offered him a
job in their marketing department.
He took it, and in 1974 became a mid­level
marketing manager for EDS.
Ryan returned to international
responsibilities in 1976 by heading
up an EDS team studying the viabil­ity
of a joint relationship with a
major Japanese computer firm. In
1977, he was tasked with establish­ing
and maintaining EDS' presence
in the Middle East. Under Ryan's
direction, EDS automated the social
security systems of both Saudi
Arabia and Kuwait and accom­plished
the administrative automa­tion
of King Abdul Aziz University in
Saudi Arabia.
The following year, he and his
family moved to Singapore, where
Ryan served as EDS World Far East
manager with responsibilities in
Malaysia, Singapore and Taiwan. In
1981, he became EDS' marketing
manager for Mexico, ajob that for a
time required frequent commutes
between Singapore and Mexico­placing
the Ryan family within the
international business "jet set." In
1982, the family returned to the U.S.
where Ryan served in various posts
with EDS, including vice president
of government marketing (1982-84)
and vice president of government
services group (1987).
During his long and distinguished
career at EDS, Ryan has seen much
time and effort devoted to the cre­ation
and maintenance of the infor­mation
superhighway. He is quick to
emphasize that the human aspect of
the new technology is often ignored.
Indeed, Ryan boldly maintains that
"the information superhighway will
be a failure unless at least as much
attention is paid to education as
innovation." Given his obvious
respect for the training he received
at Thunderbird, Ryan's emphasis on
education is not surprising.
Ryan and his wife now live in
Dallas, corporate headquarters for
EDS, where his insights into educa­tion
and business are a credit to
both his corporation and to the class
of '62.
by Thomas Nun
relocating from the United Kingdom to
Norway as country manager for lIDS. Roger
L. Larsen '72 is principal at Larsen &
Associates, a firm specializing in marketing
and management consulting. He and his wife,
Anne, live in San Anselmo, CA Roberto Ord
'72 is president of La Agencia de Ord &
Asociados, a Hispanic advertising agency
based in Los Angeles. Gary Pacific '72 is
manager of offset and countertrade at
McDonnell Douglas Helicopter Systems'
international offset division in Mesa, AZ.
Daniel R. Sears '72 is self employed at
Sears Land & Cattle Co. He and his wife, who
live in Yuma, CO, also teach French and
English at local high schools. James D.
Wegener '72 is a registered emergency room
nurse at Harborview Trauma Center. He and
his wife, Patricia, live in Bigfork, MT.
Thomas L. Williams '72 is a self-employed
rancher. He and his wife, Rose, have a 4-year­old
son, Kevin, and live in Slater, CO.
Hubertus Woywood '72 is self-employed as
general manager at Hotel Nevada & Gambling
Hall. He and his wife, Haniet, live in Las
Vegas, NV. D. Lawrence Davis '73 is presi·
dent of The Talkworks Company, a consult­ing
fum involved in qualitative research and
marketing for children's products. He lives
with his wife, Katie, in East Aurora, New
York. Lawrence C. Giessinger '73 is inter­national
marketing manager at Sanders Brine
Shrimp Co., Inc., a producer of larval feeds
for the aquaculture industry. He lives in
Riverdale, UT. Willard B. Hunter '73
announces the birth of a daughter, Kala, born
in August, 1993. He is market research man·
ager at Dow Chemical Co. and lives in
Midland, MI. Jacques D. Kerrest '73 works
as CFO at Positive Communications, Inc. in
Pleasanton, CA. He and his wife, Sandra,
have recently moved to California from
France. Michael R. Leary '73 is owner of
East Coast Productions, a corporate photog­raphy
firm. He and his wife, Connor, live in
Scottsdale, AZ. Ronald R. McDaniel '73 is a
commodity broker at Refco, Inc., and works
with the Indian Gaming Commission in
Colorado Springs. He has also set up a side
venture called First Nations Management
Development insititute, an organization
which provides training in such areas as man·
agement and cross-cultural communications
for Native Americans who establish their own
gaming facilities. He lives in Tonka Bay, MN.
Alan G. Nordell '73 is vice-president of
Cedarmark Home Corp., a maker of pre-cut
and paneJized homes. He lives in Seattle, WA
W. Neil Sabin '73 is director of marketing
for Grand Bay Hotels at The Continental
Companies. He and his wife, Michele, live in
Los Angeles. James M. Sale '73 is an invest­ment
broker at AG Edwards & Sons. He and
his wife, Bonnie, live in San Ramon, CA.
Thomas H. Sandegren '73 is vice-president
at Smith Barney Shearson. He lives in New
York, NY.
1974
Francis Apple is director of the internation·
aI department for S.G.P.A.lAlexander &
Alexander. He lives and works in Levallois,
France. Jose C. Carreiro was promoted to
vice-president of worldwide sales at Key File
Corp. He lives in Marshfield, MA Hal Q.
Coggins has a new position as systems net·
work administrator at the University of North
Carolina. He and his wife, Marilou, live in
Chapel Hill, NC. Vincent S. Daniels is presi·
dent of Pramex of North America Corp., a
banking firm. He lives in Miami, fl.. James
E. Dodson is general manager at Planting,
SL. He lives in Madrid, Spain. John Doman is
president of Vector Aviation, Inc. He lives in
Egypt, TX. Bruce Eberly is director of cor­porate
risk management and insurance at
Syntex Corp. He and his wife, Debra, live in
Burlingame, CA. Barry L. Heinlbigner has
recently become country credit officer at
Bank of America in Seoul, South Korea,
where he also resides. Haakon Korsgaard is
owner and president of Olympia Finans, A.S.
He and his wife, Cecilie, live in Oslo, Norway.
James Stit.h is president of Nautilus Group­Japan,
Inc. and a consultant to U.S. compa­nies
doing business in Japan. He lives in Park
City, VT. David J. Welch investigates profes­sionalliability
claims linked to bank failures
as section clUef of the investigations depart­ment
at FDIC. He lives in Walnut Creek, CA.
E. Gregg Wood is wholesale finance manag­er
at John Deere, Ltd. He and his wife, Jean
Marie, live in Fonthill, Ontario. Roland S.
Wuor is Deputy Minister for Administration
for the Liberian government. He and lUs wife,
Yei, live in Monrovia, Liberia
1975
Wylie D. Barnett is marketing manager at
Ford Motor Co. in Valencia, Venezuela, where
he also lives with his wife, Yolanda Richard
F. Bram is an international photographer.
His work, One Hundn3d YeaTS of Street
Plwtography, is exhibited at Wright
University in OlUo. He recently travelled to
Russia and lives in Louisville, KY. Charles
E. Callaghan is president of Anchor
Distribution Services, an inlportiexport firm.
He lives in San Francisco, CA. Dennis
Henderson is managing director at Union
Bank of Switzerland in New York City. He
and his wife, Karen, live in HoInldel, NJ.
Robert L. Janson is senior vice-president of
global marketing at Hardie Irrigation. He and
his wife, JoDee, live in San Diego, CA.
Keven T. Jensen is a partner at Apodaca
Jensen & Co., a certified public accounting
firm. He and his wife, Laurie, live in EI Paso,
TIC. Scott J. Johnson is regional sales man­ager
for Latin America at The Marvel Group.
He lives in Rancho Palos Verdes, CA.
Franklin H. Mann is assistant manager
of systems administration at ToslUba
Corp. He lives in Evanston, IL. John A.
Mazza is slUp group coordinator at
SeaRiver Maritinle, Inc. in Benicia, CA.
William F. Muenster has recently
become vice president and director of
operations at GeoSystems, a unit of R.R
Donnelley & Sons Co. He and his wife,
Elizabeth, live in Lancaster, P A. Sinlon
M. Solomon is president/CEO at The
U1tracraft Co., a manufacturing firm. He
and his wife, Katrina, live in Greens-boro,
NC. Dan Strayer is a partner at S
& S Real Estate. He lives and works in
Fort Wayne, IN. Rodney A. Taylor is
president of RA. Taylor & Associates,
an Atlanta-based international manage-ment
consulting firm specializing in
strategic planning. He recently met with
President Clinton to discllss challenges
faced by independent entrepreneurs in
global, privately-held businesses. He
and lUs wife have three clilldren. Amy
M. Thurston Bert.houex has two sons, 2-
year-old Andrew Neal and 4-year-old Willianl
Thurston. She lives in Memphis, TN.
1976
Jeanne A. Bear is senior director of market­ing
and sales for Asia and Latin America at
Pilkington Bames-Hind International. She
lives in Westlake Village, CA. Robin M. Bird
is director of marketing and sales at
OccuSystems, Inc., a firm specializing in
health services. She lives in Milwaukee, WI.
Jorge Colorado is a consultant and benefits
specialist at Benefit Professionals, an insur­ance
and business consultancy firm. He lives
in Houston, TIC. Bruno Cornelio has been
reassigned to a new position as supervisory
private enterprise officer for USAIDlPretoria
at the U.S. Department of State. He lives in
Pretoria, South Africa. Richard S. Decker is
parking systems division manager for the City
of Bellinghanl, Washlngton, where he lives
with his wife, Debby. Kent W. Deitemeyer
is director at PacificVet, a manufacturer of
chemicals, drugs and allied products.
He lives in Christchurch, New Zealand.
Kiagu C. Kamiru is deputy director of eco­nomic
development for the State of
Maryland's International Division. He and his
wife, Wairirnu Thande, live in Baltimore, MD.
Bryan Manning has recently become man­aging
director for Europe at McCue Corp. in
Salem, MA. Brian W. Noon was recently
elected treasurer of the Housewares Export
Council of North America He is vice-presi­dent
of international wholesale operations at
Ben Franklin Retail Stores. He has two chil­dren,
10-year-oid Kristen and 7-year-old Ryan
and lives in Glen Ellyn, IL. Edward A.
Rubalcava is a social studies teacher at
Highland High School. He lives in Lancaster,
CA. Lynn B. Scattolini is senior technical
advisor at the U.S. Nuclear Regulatory
Commission. She lives in Alexandria, VA.
Barb Silverman is operations manager and
assistant to the president for Kallback Direct,
a telecommunications company. Silverman
lives and works in Seattle, W A. Thomas J.
Smolenski is a mass media specialist for the
California Province of the Society of Jesus
(Jesuits). He lives in Taipei, Taiwan. Nancy
Vandenburg Westcott is vice-president of
investor relations and communications at
Caremark International, Inc., a health care
services firm. She and her husband, Bart
Westcott, live in Deerfield, IL.
1977
Robert R. Durk is senior vice-preSident of
marketing at Leaf, Inc., a maker of candy. He
and his wife, Rebekah, live in Lake Forest, IL.
Nevett S. Grove is director of product mar-
I've just entered another fasci­II
nating chapter in the story
that started the day I arrived
(long ago) at the Phoenix airport
and asked 'How do I get to
Thunderbird?'" writes George
Dykes '65, who has left a position at
the Pentagon~~~~Itp..IoL:>'lOJtl~
Zagreb,
keting at Central Point Software, Inc. He and
his wife, Susan Overstreet, live in Portland,
OR Greg Harrison works in international
corporate sales at Crown Worldwide, a trans­portation
fiml. He and his wife, Pam, live in
Moraga, CA. James S. Jehovics is vice­president
at R.A. Trading Co., Inc. He has two
adopted children and lives in Houston, TX.
Scott K. Johnson is administrative and
marketing manager at Co. for the
Conservation of the Environment and for
Hydraulic and Forestry Development
(SOCEAHF). He lives and works in Tunis,
Tunisia. David J. Loechel is principal of
international banking at American Airlines.
He lives in Arlington, TIC William R.
Macbeth has become a major in tlle U.S. Air
Force where he is program manager for the
UPDATES
Titan II launch velUcle program. He lives in
San Pedro, CA. Angelika Michels Rooney
is vice-president/contracts manager at
Citicorp Global Information Networks. She
and her husband, Daniel, live in New York
City. Mark Nystuen has been named clUef
administrative officer for LaSalle National
Bank. He and his wife, Susan, reside in
Wilmette, Illinois with their three sons.
Christopher C. Stark is vice-president of
corporate operations at Red Robin
International, Inc. He and his wife, Jennifer,
live in lrvine, CA. Karen A. Stromberg
Arutt is a self-employed financial operations
consultant. She lives in Paradise Valley, AZ.
Nossi Taheri is president of TBC Group, a
manufacturer of plastic zipper-lock bags. He
and his wife, Katherine, live in Marietta, GA.
Stefan Toma is a field officer at the UN's
Office for the Coordination of Humanitarian
Aid to Afghanistan in Islamabad, Pakistan. He
lives in Oman. Javier G. Vasquez is general
manager at Armour Swift-Eckrich
International, a firm specializing in food
export and distribution. He and his wife,
Clorinda, live in Isla Verde, Puerto Rico.
1978
Frances Aldrich Sevilla-Sacasa is manag­ing
director at Bankers Trust Co. She and her
husband, EugeniO, live in Coral Gables, FL
Leslie Johnson Barnes was recently pro­moted
to sales manager and has a home­based
business, Discovery Toys. She and her
husband, Bradley, have two sons, 5-year-old
Jonathan and 3-year-old Michael, and live in
Ventura, CA. Brian M. Beauchamp is an
attorney and maritime insurance adjuster at
Arnold & Arnold, Inc. He lives in San Diego,
CA. Steven Blut.h is director of business
development for Latin America and the
Pacific at Syntex Corp. He and his wife,
Robyn, live in Sunnyvale, CA. Paul D. Brady
joined Orion, Ltd., a Jeddah, Saudi Arabia
firm specializing in defense technology
transfer, in September, 1993. George
R. Cannon was promoted to vice­president/
director of Revlon, Inc. He
lives in SParta, NJ. RaUl Casas has
recently become treasurer at
American Field Service (AFS)
Intercultural Programs. He works in
New York City. Vicente I. Diego is
president and general manager at Esso
Standard Oil Co. of Puerto Rico. He
works in San Juan. Michael F. Garth
is working at Resolution Trust Corp.
while pursuing a law degree emphasiz­ing
international public law and inter­national
private/business law at the
University of Denver. Thomas J .
Hudson is self-employed as a town
and regional planner. He and his wife,
P.J., live in Moscow, ID. John F.
Jones is president of Eden
International, a financial consulting
firm. He and his wife, Susan Kenny,
live in Shorewood, MN. Larry Victor
Kluck is an area manager at Ventana
Corp., a developer of software for electronic
meeting systems. He lives and works in Falls
Church, VA. Richard Lyon is project manag­er
of program development at Allied Signal
Aerospace. He and his wife, Wendy, live in
Scottsdale, AZ. George B. McReddie has
recently joined Oppenheimer & Co., Inc., as a
senior vice-president in international invest­ment
banking. He and his wife, Lisa, live with
their three children in Rye, NY. William M.
Sabin is senior consultant at Gemini
Consulting, Inc. He and his wife, Caroline, live
in Houston, TIC. Kjell E. Solem is vice-presi­dent
of operations for the U.S, U.K, Australia
and the Far and Middle East for Stentofon
A.S., a telecommunications company located
in Norway.
Bruno CorneUo '76
Brian Noon '76
THUNDERBIRD XLIX I 1 I 1994 27
UPDATES
S.R. Akbarian '80
Edwin Friendly '81
Dale Jackson '81
B. Anderson '82
Michael Meyer '82
1979
Brad Bryan is an attorney at Amoco Corp.
He and his wife, Linda, live in Katy, TX.
Robyn Cornwell is marketing director at
EMI, Inc., a manufacturer of industrial mixers
located in Clinton, CT. Sara D. Greenwood
is national sales director at Travel Holiday
magazine. She lives and works in New York
City. Roger Guichard, Jr. is consultant at
Ronco Consulting Corp., a fum involved in
the financial industry. He and his wife,
Martha, live in Niamey, Niger. Simon Kings
and his wife, Rose Anne, announce the birth
of a son, Vincent, on February 1, 1994. He
works at Wells Fargo Bank and lives in Santa
Ana, CA. Steve Ludders is vice-president of
JDM Services, Inc., a contingent staffing fum.
He and his wife, Jane, live in Getzville, NY.
Howard N. Rosenman is director of market­ing
at Uncle Milton Industries. He and his
wife, Rachel, live in Venice, CA. Valerie
Smith Maurer works for the U.S. govern­ment
as program manager at the Federal
Systems Integration and Management Center.
She and her husband, Thomas, live in
Waldorf, MD. Carlos J. Valderrama is
director of Latin American operations at
Carlsmith, Ball, Wichman, Murray, Case &
Ichiki, located in Los Angeles. He recently
spoke at a conference entitled "Mexico: The
Business Frontier." Gary P. Velik8.l\ie is
president of Wood Kote Products, Inc., a finn
specializing in the manufacture and market­ing
of architectural coatings. He lives in
Yakima, WA.
1980
S. R. Akbarian received International
Person oj the Yea1' Award from the
University of Utah's International Center.
Akbarian sits on the Center's Advisory Board
and serves as chainnan of its Business Forum
Committee. A.nthony R. AIle received the
1993 Gallion Award for outstanding teaching
at illinois Central College, where he also
started an international business program. In
1994 he was named a recipient of the
National Teaching Excellence Award for
Staff and Organizational Development. He
lives in Peoria, IL. Debasish Banerjee is
president and CEO of RND Resources, Inc., a
financial services firm. He lives in Van Nuys,
CA. William H. Benson is an investment
representative at Edward D. Jones & Co. He
and his wife, Vickie, live in Sterling, CO.
Kathleen J . Bonar Wahlberg has a son,
Scott, who was born in September, 1992. She
lives in Lafayette, CA. R. Craig Brooksby is
international sales manager at Now
Technologies, a chemical handling systems
manufacturer. He and his family will soon be
relocating to the Minneapolis, Minnesota
area Darcie Burk is sales manager for
Merrill Lynch. She lives and works in Miami,
FL. Jeffrey H. Coats is president of
Maverick Capital Equity Partners, LLC. He
lives in New York City. J. Clay Conrad has
been appointed vice-president of internation­al
development at Prevue Networks, Inc. in
Tulsa, OK. Constance Fitch Saldana is a
planner at Rogue Valley Council of Govern­ment.
She lives in Ashland, OR. Sue A. Flury
Dougherty and her husband, David,
announce the birth of their son, Jack, born in
June, 1993. She works at Travelers Insurance
Co. and lives in Lisle, IL. Linda Frank is a
personal financial planner at IDS Financial
Services. She lives in Huntsville, AL. Steven
L. Hall has a new position as regional sales
manager at Waukesha Engine Division of
Dresser Industries. He now lives in Balti­more,
MD. Linda L. Jaekel-Avery works at
The Hennegan Co. She and her husband,
Doug, live in McLean, VA. Nancy K. Li Lo is
an account manager at Computize, Inc. She
28 THUNDERBIRD XLIX / 1 / 1994
has two children, 4-year-old Vincent and 2-
year-old Michelle, and lives in Sugar Land, TX.
Kennedy Lonam is director at the State of
North Carolina's Latin America Office. She
and her husband, Matthew, live in Mexico
City, Mexico. Sean A. McDonald is vice­president
at Stretch tape, Inc. He and his wife,
Melanie Mei-Ling, live in Cleveland, OH.
Gertrude Muloli Kopiyo is program direc­tor
of a local branch of Gender Sensitive
Initiatives. She and her husband, Dr. Otieno­Kopiyo,
who is a Member of Parliament in the
Opposition, have two children, Tamara and
Alexander, and live in Nairobi, Kenya
Alexander I. Schwartz works at BFK Bank
AG in Offenbach, Germany. Shankar
Sundaram is director at Tambraparni
Diamond Dies and Tools, Ltd. He lives and
works in Madras, India Jim Traner is acqui­sitions
manager at Jamestown, a real estate
investment fum. He and his wife, Donna, live
in Dunwoody, GA. Mark S. Unglaub and his
wife, Mercedes, announce the birth of a
daughter, Sabrina Marie, born April 8, 1994.
They also have a 2-year-old daughter, Van­essa,
and live in San Ramon, California, where
he is self-employed as an international sales
representative to Mexico and Central America
for several U.S. companies. Stuart Warner is
a self-employed photography and marketing
professional. He lives in Balboa, Ancon,
Panama Randall M. Willard is an attorney
in a private practice specializing in corporate,
tax, and employee benefits law. He and his
wife, Kimberly, have a l-year-old son and 3-
year-old twins and live in Fort Collins, CO.
1981
Philip Auerbach is president of Auerbach
International, Inc., a 5-year-old sole propri­etorship
specializing in international market­ing,
intercultural training, and ''Translations
Express!!," a 2448 hour document translation
service. Cathleen Bliss is a commodity man­ager
at Sun Microsystems, Inc. in Livermore,
CA. She announces the birth of a son, Evan,
born July 23, and has a daughter, Cailen, who
is now two years old. She would appreciate
receiving information or assistance regarding
children with special needs, as Cailen is deaf
and has cerebral palsey. Matt Camp has a
new position as vice-president of international
sales at Centigram Communications Corp. He
lives in Los Gatos, CA. Pradip Chhadva is
vice-president for Latin America at Citicorp
and lives in Fort Lauderdale, FL. Kimberly
M. Comer Mulqueen has recently become a
partner at Deloitte & Touche. She works pri­marily
in health care at the fum. She, her hus­band,
and their two children live in Farming­ton
Hills, MI. Gary Crump is vice-president
of Probursa International, Inc. He and his
wife, Pam Brooks '85, live in Coronado, CA.
William L. Dunn is private enterprise devel­opment
officer for central Asia at USAID. He
lives in Kazakhstan. Ronald Feinstein is
managing director at New Wave Futures, Inc.
He lives in Stevensville, MT. Carolyn M.
Fraser is manager of sales promotion finance
at Nieman Marcus. She and her husband,
Robert, live in Dallas, TX. Edwin S.
Friendly, III is senior vice-president and gen­eral
manager at Live International, a financier
and distributor of motion pictures and special
interest programming. He and his wife, Ana,
live in Los Angeles, CA. Chris Henny is man­aging
partner at Telecommunications and
Technology Marketing in Brussels, Belgiunl.
Dale Jackson has become a senior partner at
the Chicago-based advertising agency of
Tatham Euro RSCG. David B_ Kay and his
wife, Gabriella Harris, live in Beijing, China,
where he is a partner in the law office of
Denton Hall International. Dana Kindel is
president/CEO at Kindel & Co., a marketing
communicationslPR fum. She and her hus-band
live in Brooklyn, NY. Nancy
McCallister married in 1992 and has a 1-
year-old son, Cole Douglas. She and her hus­band,
Fred Benz, live in San Francisco,
California, where she is multimedia market­ing
manager for Apple Computer. Linda K.
McFarlane is controller at Mann Eye Clinic
and lives in Kingwood, TX. Cynthia
McNulty recently gave a presentation on the
Thunderbird campus to Professor Woolver­ton's
International Environmental Manage­ment
class about the basics of environmental
problems and analysis. Jonathan McVety is
corporate sales manager for the Narmco
Group, a producer of sheet metal stampings
and assemblies for automotive customers. He
lives in Amherstburg, Ontario. Michael E.
Myers is vice-president of product develop­ment
at Clinicom. He lives in Louisville, CO.
Francisco Nugent is president at Nugent
Mortgage Corp. He and his wife, Lisabeth,
live in Bethesda, MD. Thomas H. Persons
has relocated to San Francisco, California
where he is managing director at Arroyo and
Coates Financial Group. Barbara Potvin
Ryan recently relocated from London,
England to New York City where she works
as vice-president/management director at J.
Walter Thompson Direct Mary L. Sliger is
international sales manager at Jensen Tools,
Inc. She lives in Gilbert, AZ. Melissa Kay
Stoll married David Santucci in September,
1992, and announces the birth of a daughter,
Lia, born in September, 1993. Stoll is product
manager at Texas Instruments, Inc. She and
her family live in Dallas, TX. Cheri Tillman
is owner of TradeWorks, an international
trade services organization. She and her hus­band,
Joe Fajardo, live in Sandia Park, NM.
Peter A. Warren is executive vice-president
at CarbAmericas, a food and beverage pro­cessing
finn. He lives in Coconut Creek, FL.
Jeffrey R. Wescott is vice-president and
head of corporate fmance at Madison Finan­cial
Group, Inc. in Chicago. Anton Zea is pres­ident
of Special Communications, an advertis­ing
consulting fum in Barcelona, Spain.
1982
Franklin Brandwein relocated to the U.S.
after seven years in England to become vice­president
of finance for Timberline
Productions, a Phoenix-based video produc­tion
and special events company. He lives in
Scottsdale, AZ. Barbara S. Bunten
Anderson recently joined Martin K. Eby
Construction Co., Inc. as the marketing ser­vices
manager. She lives in Wichita, KS. Burl
J. Bynum is self-employed as a futures trad­er.
He lives in Pagar Plaza, Singapore.
Margaret R. Canon works in marketing at
Consumer Direct Access, a publishing com­pany.
She lives in Burlingame, CA. Mary
Alyce Clayton Neji is an administrator at
Dade County Public Schools. She lives in
Miami, FL. Mark S. Davis announces the
birth of a son, Andrew Joseph, born in
September, 1993. He is CFO at Dolphin
Cruise Line and lives in Miami Shores, FL.
Joseph F. Dempsey is a law partner at
Dempsey & Robert